About the position
Roku is changing how the world watches TV. Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
Responsibilities
- Act as a strategic marketing partner for the Global Agency Partnerships team
- Implement and execute scalable marketing programs to deepen and expand client relationships, as well as increase annual media commitments
- Track changes and announcements across the industry to understand the key Holding Companies, Operating Companies, and client brands within their portfolio
- Partner closely with cross functional teams to ensure programs meet KPIs
- Generate relationships, and collaborate with, marketing and comms within the Holding Companies to identify partnership opportunities at tentpoles, as well as thought leadership through custom insights & research
- Develop a SMART roadmap for events, paid media, sponsorships and entertainment
- Quarterback creation of custom sales collateral and assets aligned to Holdco strategies for top to tops, QBRs and other high level strategic meetings
- Create critical Internal feedback loops: Communicate priorities with Client Strategy, Vertical Marketing, Product Marketing, and measurement teams, to ensure the GAP team's needs are in consideration for future roadmaps and narratives
Requirements
- 3+ years of experience in marketing, media, or agency strategy, ideally in B2B, advertising, or CTV/streaming
- Strategic, organized thinker who can scale ideas and tell compelling stories backed by data
- Strong project management skills with the ability to juggle multiple timelines and stakeholders
- Executive presence and comfort working across Sales, Product, Data, Comms, and Events
- Exceptional communication and storytelling skills-especially in making the complex feel simple
- "No job is too big or too small" mentality -- you're a long-term thinker and a short-term doer
- A solutions-oriented mindset who can easily adapt to ever changing needs
- College degree or equivalent
Nice-to-haves
- Experience marketing to or working within agency holding companies
Benefits
- Health insurance
- Equity awards
- Life insurance
- Disability benefits
- Parental leave
- Wellness benefits
- Paid time off
