About the position
We are seeking a Director of Marketing Operations to joining our growing team! This is a great opportunity to be part of one of the fastest-growing infrastructure companies in history, an organization that is in the center of the hurricane being created by the revolution in artificial intelligence. VAST Data is the data platform company for the AI era. We are building the enterprise software infrastructure to capture, catalog, refine, enrich, and protect massive datasets and make them available for real-time data analysis and AI training and inference. Designed from the ground up to make AI simple to deploy and manage, VAST takes the cost and complexity out of deploying enterprise and AI infrastructure across data center, edge, and cloud. Our success has been built through intense innovation, a customer-first mentality and a team of fearless VASTronauts who leverage their skills & experiences to make real market impact. This is an opportunity to be a key contributor at a pivotal time in our company’s growth and at a pivotal point in computing history.
Responsibilities
- Manage and optimize the marketing technology stacks.
- Oversee the selection, integration and operations of marketing technologies including HubSpot, Lean Data, etc.
- Collaborate with data science and FP&A teams to enable/support measurement of performance with high quality unambiguous data from these systems.
- Become the 'AI Center of Excellence' for automating or augmenting marketing processes with emerging AI tools and software.
- Design and execute lead generation strategies to drive high quality leads through the marketing funnel.
- Assist/collaborate with senior leadership and campaign teams to support effective execution of campaigns.
- Partner with RevOps on lead routing and mass updates.
- Facilitate planning and execution of marketing strategies and campaigns to drive growth and customer acquisition.
- Create and manage/facilitate workflows, processes, and planning and operating cadence of marketing.
- Foster collaboration within marketing and across organizations.
- Collaborate with data science and FP&A teams to build marketing metrics, performance dashboards and advanced analytical tools.
- Ensure high accuracy and high-quality data, particularly correct attributions of leads to marketing sources and activities.
- Proactively identify opportunities to increase effectiveness of marketing programs and campaigns and overall marketing ROI.
- Support marketing budget management and forecasting.
Requirements
- Bachelor’s degree in Business, Marketing, Analytics, or a related field.
- 6-10 years of experience in a B2B SaaS environment, preferably in Program management roles.
- Demonstrated & progressive success in project management.
- Ability to manage several projects at once and drive cross-functional stakeholders to action.
- Experience collaborating with teams across the company and working with global teams is a big plus.
- Strong familiarity with project management tools, methodologies and best practices.
- Attention to detail and effective time management.
- A self-starter who thrives in a fast paced culture and isn’t afraid of change and ambiguity.
- PMP Certification is a plus.
- Comfort with data and analyzing impact is a plus.
- Experience leading transformational and strategic programs is a plus.
- Experience with CRM (Salesforce), project management tools (Asana, Jira, Airtable, Confluence), data orchestration tools (Workato, Zapier), visualization tools (Tableau), and database tools (Snowflake).
Nice-to-haves
- PMP Certification
- Experience leading transformational and strategic programs
