Global Marketing Manager Food & Beverage (m/f/x)

About the position

Join a worldwide leading manufacturer of process measuring and control technology, a family-owned company that values its more than 3,700 employees in over 30 countries. We are looking for a passionate individual to develop and implement the global marketing strategy in the Food & Beverage sector, aiming for a sustainable position within the industry. This role involves deriving targeted initiatives based on KPIs, revenue analyses, and market potential, as well as initiating global campaigns.

Responsibilities

• Responsibility for developing and implementing the global marketing strategy in the Food & Beverage sector.
• Derivation of targeted initiatives based on KPIs, revenue analyses, and market potential.
• Initiation of global campaigns.
• Development of audience-specific customer value propositions, content strategies, and sales enablement tools in collaboration with internal teams and external partners.
• Management and expansion of global community engagement.
• Contribution to the development and positioning of new products through market-driven marketing initiatives.
• Market and trend scouting of competitors and target customers within the industry.

Requirements

• Several years of relevant professional experience in strategic marketing, ideally in a B2B environment.
• Ability to interpret data, identify trends, and make strategic decisions.
• Strong communication and presentation skills, persuasive and tailored to the target audience.
• High agility and problem-solving skills, as well as business-fluent English.

Benefits

• Exciting and challenging responsibilities.
• Diverse perspectives with a high degree of individual freedom.
• A corporate culture that encourages personal initiative.