About the position
Come join an innovative team of marketing and growth experts dedicated to building the future of trading. We're looking for a Head of Marketing Operations to accelerate our speed to market, establish operational excellence, and ensure exceptional creative execution. As a visionary marketer, you thrive on delivering impact on time and on budget. You will serve as the strategic architect of our marketing execution engine, designing and implementing systems that enable rapid, high-quality campaign delivery. You will refine the technical infrastructure and drive innovative and intelligent design and copy that power personalized, scaled growth at every phase of the customer journey. You will be adept at eliminating bottlenecks, driving accountability, and ensuring every creative touchpoint delivers measurable impact with our target market. As part of the marketing leadership team, you'll report directly to the Chief Marketing Officer and help shape the strategic direction of our growing company.
Responsibilities
- Build the engine for scalability by optimizing workflows, creating documentation, improving collaboration, and building core delivery processes for campaign management.
- Deliver audience-centric creative excellence by building a creative governance systems that maintains brand integrity while enabling innovation and continuous improvement.
- Build and maintain marketing technology stack and automation systems while ensuring team usage of features and functionality and martech optimization.
- Develop templates, systems, and AI-powered tools that accelerate velocity across all teams.
- Work with technology and data teams to ensure data flows, security, and system integrity.
- Take ownership of delivery excellence for marketing, driving on-time, on-budget execution while upholding process rigor and high quality standards.
- Master resource and capacity planning to ensure the right talent is aligned with the right projects at the right time-maximizing utilization while managing internal bandwidth and freelance support as needed.
- Proactively develop and implement comprehensive client journey maps and optimization systems that deliver on business goals through personalization and conversion rate optimization.
Requirements
- 10+ years of marketing operations and technology experience, preferably in trading, investing, D2C financial services, fintech or a closely related industry.
- Bachelor's degree in marketing, business, or related field; MBA preferred.
- 5+ years of experience building high-performing teams.
- Expertise in capacity planning, resource allocation, and process optimization in a multi-disciplinary, high velocity environment.
- Built comprehensive marketing management systems or frameworks that combines strategic planning with operational execution.
- Comfortable operating at both strategic and tactical levels, seamlessly navigating between executive-level planning and hands-on problem-solving.
- Possess an analytical mindset with a track record of driving measurable business outcomes.
- Ability to balance short-term needs with sustainable growth strategies.
- High propensity to innovate and experiment with new approaches.
- Go-getter mentality and are proactive and resourceful.
- Excel at cross-functional collaboration and demonstrate systems thinking.
- Natural developer of talent and team builder who can inspire and guide others.
- Strong technical skills and experience with marketing automation platforms, CRM systems, email systems, CMS systems, data integration, and analytics tools.
- Experience with customer journey mapping and personalization strategies.
- Proven track record of improving marketing efficiency and conversion rates.
- Track record of successful marketing technology implementations and experience with AI-powered marketing tools.
- Thrive in a fast-paced environment with shifting priorities.
Benefits
- Performance Bonuses
- Stock Purchase Options
- Medical/Vision/Dental Benefits
- 401k Plan
- Continued Education Support
- 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!)
- 10 Paid Sick Days
- Gym Membership Reimbursement
- Commuter Benefits
- Pet Insurance
- Wellness & Mental Health Programs
- Charitable Donation Matching
- Two Paid Volunteer Days Off
- Daily catered lunch when in the office
- Full kitchen with snacks and beverages
- In-building gym
- Shuttle to/from Metra
