International Marketing Manager

About the position

Nova Biomedical is hiring an International Marketing Specialist in our Waltham, MA facility. As the International Marketing Specialist, you will be responsible for overseeing the implementation of marketing campaigns and events and providing marketing support necessary to meet corporate goals for Nova International Subsidiaries. This includes production of internal and external promotional programs, advertisements, mailings, webinars, seminars, conferences, and social media presence. You will also monitor effectiveness of marketing activities, gather, analyze, and prioritize customer feedback, and monitor market and competitive trends. Finally, you will direct and assist other team members with marketing projects.

Responsibilities

• Oversee the implementation of marketing campaigns and events for Nova International Subsidiaries.
• Produce internal and external promotional programs, advertisements, mailings, webinars, seminars, conferences, and manage social media presence.
• Monitor effectiveness of marketing activities and gather customer feedback.
• Analyze and prioritize customer feedback and monitor market and competitive trends.
• Direct and assist other team members with marketing projects.
• Participate in the development of core positioning and messaging for products.
• Develop and oversee external promotional marketing campaigns using SalesForce.com and Pardot.
• Maintain effective internal communications regarding marketing activities.
• Recommend and participate in the development of product marketing strategy.
• Continuously evaluate department methods and approaches for improvement.
• Attend tradeshows and industry-related events including company-sponsored seminars.
• Provide competitive intelligence and recommend strategy.
• Guide day-to-day activities of marketing team members.

Requirements

• Bachelor's degree in Marketing, Life Science, or Medical Field.
• 3 - 5 years of sales and/or marketing experience with an in-vitro diagnostic device, medical device, or biotechnology company.
• 3+ years of digital marketing experience.
• Ability to use a keyboard/computer for prolonged periods.
• Ability to travel.
• Near visual acuity.
• Ability to lift 25 lbs.
• Excellent communication and leadership skills.
• Strong project management skills; ability to work unpredictable hours, including weekends or evenings, to meet project deadlines.
• Proficiency with MS Office and SalesForce.com; experience with marketing automation software is preferred.

Nice-to-haves

• International experience highly desired.

Benefits

• Blue Cross Blue Shield medical plan
• Tuition reimbursement
• Matching 401K
• Company subsidized cafeteria
• Innovative scholarship program for children of employees.