Manager, Field Marketing - Automotive Industry

About the position

KPMG is currently seeking a Manager, Field Marketing - Automotive Industry to join our KPMG Marketing team. Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today's most important industries. Our growth is driven by delivering real results for our clients. It's also enabled by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. With qualities like those, it's no wonder we're consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Seramount, Fair360 and others. If you're as passionate about your future as we are, join our team.

Responsibilities

• Partner with local industry leaders and sales team focused on serving a prioritized portfolio of clients and deploy Marketing/Go-to-Market activities that support business development goals in the Midwest region
• Act as the marketing advisor to local leaders and sales professionals within sectors of focus to increase brand permission, build relationships and grow engagement revenue in focus accounts
• Provide dedicated industry support to local professionals serving clients in the auto industry, supporting growth of brand recognition and permission, account development, and client/target relationship-building through a variety of marketing programs and tactics including industry association conferences and events, KPMG owned events, as well as email, digital, social media and advertising
• Collaborate with national industry and solution marketing teams to activate national assets at the local level and within focus accounts to ensure connectivity, alignment, and consistency with broader firm activity, leverage firm corporate assets (sports marketing, KPMG Economics, Alumni, Citizenship, Culture programs and initiatives, and more) to help enhance brand locally
• Budget, plan and measure impact of marketing initiatives using technology and tools that enable a data-driven demonstration of ROI
• Add value to the creative deployment of marketing programs that showcase KPMG's ability to help them solve their toughest business needs

Requirements

• Minimum five years of recent, relevant integrated marketing strategy development and execution, and experience
• Bachelor's degree from an accredited college or university
• Developing and executing strategic relationship strategies; experience in sales and marketing technologies such as Salesforce, Demandbase, LinkedIn Sales Navigator, and Optimizely
• Solid industry knowledge and experience, including the unique business models of automotive companies and related companies in their supply chain; experience in organizations delivering professional services in audit, tax, deal advisory, technology consulting, or management consulting; Big 4 experience a plus
• Robust critical and strategic thinking skills (innovative, connect dots, work cross-functionally) with intellectual curiosity and constant desire to contribute and improve; ability to absorb and leverage information on relevant KPMG services to inform marketing strategies/tactics that address client needs and opportunities; adept at navigating a large complex organization and uncovering resources to enable activation
• Exceptional self-starter and comfortable with ambiguity and flexibility in the role; ready to be a strategic marketing advisor to the business
• Strong interpersonal communications (written and oral), including ability to work collaboratively with, and influence decisions of, senior leaders to create and execute on successful strategies to drive local growth
• Applicants must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future

Nice-to-haves

• Experience in organizations delivering professional services in audit, tax, deal advisory, technology consulting, or management consulting
• Big 4 experience

Benefits

• Comprehensive, competitive benefits package, with options designed to help you make the best decisions for yourself, your family, and your lifestyle
• Medical and dental plans
• Vision coverage
• Disability and life insurance
• 401(k) plans
• Robust suite of personal well-being benefits to support your mental health
• Personal Time Off per fiscal year
• Calendar of holidays to be observed during the year
• Two breaks each year where employees will not be required to use Personal Time Off