Marketing Coordinator

About the position

Summit Truck Bodies LLC, a quality manufacturer of custom designed service and lube truck bodies, is expanding its workforce due to increasing sales. If you are a motivated team player who is committed to producing a high-quality product on time and safely, we want you on our team! Summit Truck Bodies is looking for a Marketing Coordinator to assist in the development and execution of marketing campaigns by managing various tasks like content creation, market research, social media management, event planning, and ensuring alignment with brand guidelines and overall marketing strategies.

Responsibilities

• Creating and managing marketing campaigns across various channels, including digital, social media, email, and print, ensuring consistency with brand messaging.
• Writing copy for marketing materials, website updates, blog posts, social media, content, and managing content calendars.
• Conducting market research to identify target audiences, analyze competitor activity, and inform marketing strategies.
• Scheduling and posting content on social media platforms, engaging with followers, and monitoring analytics.
• Designing and executing email marketing campaigns including newsletters, promotional emails, and lead nurturing sequences.
• Organizing and managing marketing events like trade shows, webinars, and product launches.
• Tracking campaign performance metrics, generating reports on key marketing indicators (KPIs), and identifying areas for improvement.
• Maintaining brand consistency across all marketing materials and channels.
• Maintaining and updating customer databases for targeted marketing efforts.
• Working closely with sales, product development, and design teams to align marketing initiatives.
• Ability to travel up to 30% of time.
• Other duties as assigned.

Requirements

• High School diploma or equivalent.
• Valid driver's license with good standing MVR.
• 3-5 years of hands-on experience in digital marketing and graphic design.
• Ability to effectively communicate both verbally and in writing with various stakeholders.
• Generating innovative marketing ideas and concepts.
• Understanding of digital marketing tools and platforms like Google Analytics, social media advertising, and email marketing software.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Proficiency in SQL, Python, R, or other programming languages for data manipulation and analysis.
• Attention to detail by ensuring accuracy in marketing materials and data.
• Basic knowledge of web development languages to implement design elements.
• Basic design skills to create visual assets for marketing campaigns.
• Ability to successfully pass a General Abilities Assessment and Post-offer background check, physical and drug screening.

Benefits

• Medical, Dental, and Vision Insurance
• Life (Voluntary and Employer Paid) and Disability Insurance
• 401(K) with company match beginning with your first contribution
• HSA and/or FSA, as applicable
• Paid Time Off and Company Paid Holidays
• Employee Car Discount Program