Laborie Medical Technologies Corpposted 2 days ago
Full-time • Mid Level
Portsmouth, NH

About the position

As a key member of the Urology Marketing team, the Marketing Manager will be responsible for delivering the knowledge, tools, collateral, and programs that enable effective marketing and selling of the business segment products. Working cross functionally, the Marketing Manager will support the needs of internal and external customers while developing the global product strategy.

Responsibilities

  • Define the global strategy for the product portfolio, which encompasses value proposition, product messaging, pricing strategy, etc.
  • Lead product campaigns for existing portfolio to support organic growth and manage the product lifecycle.
  • Lead planning and work with global teams to ensure the successful execution of new product launches, including positioning, messaging, segmentation, targeting, development of physician and patient support tools and promotional programs.
  • Develop internal and external support materials, monitor post-launch metrics with ownership of campaign success, and collaborate with clinicians and colleagues to bring solutions to market.

Requirements

  • 5 years of related experience with a Bachelor’s degree in business, marketing, public relations, or communications.
  • Experience working in medical device required.
  • Ability to effectively communicate marketing plans and strategy.

Nice-to-haves

  • Experience with marketing campaigns in international markets preferred.

Benefits

  • Paid time off and paid volunteer time
  • Medical, Dental, Vision and Flexible Spending Account
  • Health Savings Account with Company Funded Contributions
  • 401k Retirement Plan with Company Match
  • Parental Leave and Adoption Services
  • Health and Wellness Programs and Events
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