Marketing Manager - Solar

About the position

Mortenson is currently seeking a Marketing Manager to join our Solar group, who will be responsible for leading the development of compelling proposals, celebratory team member and project stories, and other impactful marketing content that helps us win work and promote our brand; done through exceptional collaboration with group leadership, construction teams, business development teams, and centralized marketing resources. This is a great opportunity for someone with robust Adobe Creative Suite experience to use their graphic design skills to transform our text into a story. If you are a visual master and enjoy spending time within Illustrator, InDesign and Photoshop, then this is the right role for you. Location: Mortenson Headquarters in Minneapolis, MN- hybrid.

Responsibilities

• Responsible for the creation, development and production of differentiated communication tools, such as infographics and customer presentations, to provide a competitive advantage leading to the acquisition of new business.
• Create all proposal content, including scheduling marketing resources, collaborating with business development and operations leaders, and producing and approving final deliverables on time with a high degree of quality.
• Guide team to consistently follow best practices for the proposal process and content, which involves acting as a consultant/facilitator from pre-proposal to presentation stages.
• Develop the marketing strategy and implementation plan, collaborating with business development and group leadership for budgets timelines; accountable for executing plan, measuring results and making adjustments throughout the year.
• Lead team members by example, offer effective coaching and feedback, and effectively manage performance.
• Appropriately manage resources for building, managing and communicating the content calendar and integrated campaigns to executives and subject matter experts.
• Manage marketing budget across mediums, identify highest and best use and leverage internal and external resources to achieve business development objectives.
• Learn our customers and their industries to ensure all work products reflect the customer’s language and resonate with the target audience.
• Ensure all stakeholders and subject matter experts are aligned and ready to meet the production schedule.
• Be the guardian of brand voice and style, ensuring consistency across every touchpoint and leverage company best practices, templates, tools and other support available.
• Collaborate with customer marketing teams on project-level marketing and serve as a resource for marketing materials, ideas and support to build excitement and awareness around high-profile projects.

Requirements

• Bachelor’s degree in Marketing, Communications Studies, Business or a related field.
• Minimum of seven years of experience in marketing, B2B writing, content marketing or sales enablement, ideally in a B2B services industry.
• Demonstrated graphic design experience highly preferred.
• Proficiency in Adobe Creative Suite with a good understanding of graphic layout and visual hierarchy.
• Experience with Illustrator and InDesign highly preferred.
• Demonstrated proficiency in writing content for business-to-business audiences; competency in identifying and developing key messaging and quantifying value to our customer, passionate about storytelling.
• Agility to lead a fast-paced team; adept at organizing, tracking and delivering multiple assignments at once.
• Enjoy researching and learning new industries and service offerings, with the ability to identify key drivers and pain points shaping the customer’s mindset; develop accurate and cohesive narratives.
• Strong ability to create PowerPoint messages and visuals; sharp visual organization of information to quickly convey core messages.
• Experience with best practices in writing for digital mediums and working with digital asset management tools and brand standards.

Benefits

• Medical and prescription drug plans that includes no additional cost vision coverage.
• Dental plan.
• 401k retirement plan with a generous Mortenson match.
• Paid time off, holidays, and other paid leaves.
• Employer paid Life, AD&D, and disability insurance.
• No-Cost mental health tool and concierge with extensive work-life resources.
• Tuition reimbursement.
• Adoption Assistance.
• Gym Membership Discount Program.