Marketing Operations Manager

About the position

As a key member of the Urology Marketing team, the Marketing Operations Manager plays a pivotal role in driving operational excellence and scalability across the Urology Diagnostics and Therapy (UDS) marketing organization. This role is responsible for optimizing marketing workflows, enabling data-driven decision-making, managing tools and systems, and ensuring consistent execution of marketing campaigns and programs globally. This individual will partner cross-functionally to support strategy execution, track performance, and improve marketing effectiveness and efficiency.

Responsibilities

• Develop global processes and infrastructure for campaign planning, execution, and performance tracking, while identifying gaps and driving continuous improvement.
• Lead implementation and integration of marketing automation tools, CRM systems, and content platforms in collaboration with Digital and IT teams.
• Establish KPIs to assess campaign success, ROI, and funnel metrics; deliver recurring dashboards and insights to stakeholders.
• Align with Portfolio Strategy, Regional Marketing, and Commercial teams to support launches, promotions, and strategic initiatives.
• Ensure compliance with brand, regulatory, and privacy standards; manage budgeting, resource planning, and training for global marketing teams.

Requirements

• Bachelor’s degree in business, marketing, communications, or a related field.
• Minimum of 5–8 years of experience in marketing operations, digital marketing, or marketing project management—preferably within the medical device, diagnostics, or healthcare industry.
• Proven ability to drive cross-functional collaboration and streamline marketing processes.
• Strong knowledge of marketing automation platforms (e.g., Marketo, HubSpot), CRM systems (e.g., Salesforce), and analytics tools (e.g., Tableau, Power BI).
• Experience managing budgets, timelines, and cross-regional marketing initiatives.
• Familiarity with compliance requirements in the medtech space, including data privacy (e.g., GDPR, HIPAA).

Benefits

• Paid time off and paid volunteer time
• Medical, Dental, Vision and Flexible Spending Account
• Health Savings Account with Company Funded Contributions
• 401k Retirement Plan with Company Match
• Parental Leave and Adoption Services
• Health and Wellness Programs and Events