Marketing Operations Program Manager, Amazon Shipping

About the position

Are you interested in building the future of e-commerce delivery? Do you want to be a part of team establishing the next big B2B initiative? Our team is changing the way we interact with customers around the globe and building a new, emerging business to solve some of the biggest logistical opportunities facing not just Amazon, but the entire transportation industry. We are looking for a strategic and results-driven Marketing Program Manager to lead complex marketing initiatives and drive operational excellence across our global marketing team. This role offers a unique opportunity to design, execute, and optimize high-impact marketing programs that enhance efficiency, scalability, and customer engagement.

Responsibilities

• Develop and execute Account-Based Marketing (ABM) initiatives to drive engagement with high-value accounts and improve conversion rates.
• Lead end-to-end lead management programs, including lead capture, scoring, and nurturing, in collaboration with Marketing Operations and Sales teams.
• Optimize customer communication lifecycle by designing automated workflows that deliver personalized messaging across marketing channels.
• Manage marketing data integration projects to ensure seamless data flow between marketing automation platforms Internal Amazon Tools, and other MarTech solutions.
• Enhance marketing operations efficiency by identifying and implementing process improvements in campaign execution, reporting, and tracking.
• Develop and track KPIs for ABM, lead management, and customer engagement programs, ensuring data-driven decision-making.
• Work cross-functionally with marketing, sales, product, and engineering teams to align marketing initiatives with business objectives.
• Manage vendor relationships and oversee the integration of third-party tools supporting lead management, analytics, and ABM efforts.
• Ensure compliance with data privacy regulations (GDPR, CCPA) and internal governance policies across all marketing programs.
• Leverage analytics, A/B testing, and insights to optimize ABM campaigns, customer communication strategies, and overall marketing performance.

Requirements

• 3+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience managing and measuring marketing performance in various channels
• Bachelor Degree or equivalent

Nice-to-haves

• Experience managing external partners to develop marketing programs
• Experience presenting ideas to various levels of an organization to gain support for initiatives

Benefits

• Full range of medical, financial, and/or other benefits
• Equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package