Marketing Operations Specialist

About the position

As a Marketing Operations Specialist, you will play a vital support role to the marketing team by ensuring smooth execution of campaigns and providing operational support. This role is not focused on creating marketing strategies or content but rather on managing the operational aspects that enable campaigns to run efficiently. You will help ensure that all marketing initiatives align with quality standards and that the marketing team has the necessary tools and resources to execute their strategies effectively.

Responsibilities

• Assist with channel management by providing essential information and resources to ensure campaigns are executed successfully and meet predefined quality standards.
• Analyze campaign results, identify areas for improvement, and collaborate with the marketing team to implement operational changes that enhance campaign effectiveness.
• Research marketing trends and operational best practices to assist the marketing team in optimizing campaign performance and aligning with industry standards.
• Monitor internal benchmarks in relation to marketing trends and delivery standards, ensuring all operations are aligned with the set goals.
• Ensure that the marketing team has the necessary tools, data, applications, and resources to meet their business needs, providing ongoing support to help them execute their strategies smoothly.

Requirements

• High School Diploma, GED, or equivalent.
• 2+ years of relevant marketing experience.
• Prior experience in hospitality/casino operations, preferred.
• Strong technical skills including MS Excel (formulas, vlookups, etc.) and MS SQL, preferred.

Benefits

• Wellness Incentives: Programs designed to support your physical and mental health.
• Health & Income Protection: Access to health and income protection benefits for eligible employees.
• Employee Discounts: Access to discounts on hotel stays, dining, retail, entertainment, and with company partners for travel, electronics, and more.
• Free Meals: Complimentary meals provided in our employee dining room.
• Free Parking: Free parking available both on and off shift.
• Development Opportunities: Access to professional and personal development programs, networking events, and community volunteer opportunities.