About the position
As a Partner Marketing Manager at Pitney Bowes, you will be responsible for driving Affiliate and Partnership growth opportunities for our ShipAccel and PitneyShip solutions. This position will play an integral role in scaling Pitney Bowes market share in the SMB and Midmarket space. You are a highly motivated, creative marketer who takes a partner-first approach to developing and implementing marketing programs that drive onboarding, enablement, and measurable results across our partner ecosystem. Reporting to the Director of Partner and Marketing Automation, you’ll play a critical role in accelerating growth through strategic partnerships. As Partner Marketing Manager, you’ll bring co-marketing plans to life, build scalable enablement programs, and drive joint go-to-market initiatives. You’ll collaborate across teams to create campaigns that fuel awareness and revenue, turning strong partnerships into powerful growth engines.
Responsibilities
- Own the development and execute multi-channel partner marketing programs to drive awareness, demand generation, and revenue through reseller, affiliate, and integration partners
- Build and manage joint go-to-market plans that align with partner objectives and company priorities
- Recruit and onboard new partners by crafting compelling value propositions, messaging, and launch materials
- Create co-marketing assets and partner enablement collateral, including sales decks, landing pages, email copy, social media content, and case studies
- Manage ongoing partner communications including newsletters, program updates, webinars, and portal content
- Collaborate cross-functionally with Sales, Product, Legal, and Customer Success to ensure seamless partner program execution
- Be accountable for reporting out to senior leadership team on campaign performance, partner engagement, and pipeline contribution; optimize based on data-driven insights
- Support partner-facing events such as webinars, virtual trainings, and partner councils
- Leverage affiliate tech software such as PartnerStack to identify opportunities
- Complete other duties as assigned
Requirements
- 5+ years of experience in partner marketing, affiliate marketing, or B2B marketing
- 3+ years of experience with an eCommerce, Shipping, or SaaS solutions company
- A proven experience managing and growing partner and affiliate programs across multiple channels
- Strong strategic and business acumen, with the ability to identify high-impact opportunities and build scalable programs
- Excellent written and verbal communication skills, with the ability to craft compelling narratives and build partner trust
- Solid project and campaign management experience, able to balance multiple initiatives with speed and precision
- An analytical mindset, with experience tracking partner KPIs and optimizing performance based on insights
- Familiarity with partner and marketing tools such as Salesforce, PartnerStack, HubSpot, or PRM platforms
- A collaborative approach and comfort working cross-functionally with Sales, Product, Legal, Finance, and Customer Success
- A start-up mindset, you’re resourceful, hands-on, and energized by building and scaling programs
- A creative spirit and entrepreneurial drive with a passion for testing, learning, and iterating
Benefits
- Opportunity to grow and develop your career
- Inclusive environment that encourages diverse perspectives and ideas
- Challenging and unique opportunities to contribute to the success of a transforming organization
- Comprehensive benefits globally (PB Live Well)
