Product Lead Videographer

About the position

The Lead Videographer is responsible for overseeing the creation, production, and execution of high-quality video content that supports Milwaukee Tool's brand and marketing initiatives. This role will lead video strategy, guide best practices, and ensure a consistent, high standard of storytelling across all video assets. The Lead Videographer will collaborate with cross-functional teams and external partners to bring innovative video content to life. This position reports to the Brand Marketing team.

Responsibilities

• Lead the planning, production, and execution of high-quality video content, both in-studio and on location at construction sites, often under tight deadlines
• Develop compelling video storytelling strategies that align with brand and marketing objectives
• Capture and create engaging content, including user testimonials, product application/performance videos, and short-form videos and cinemographs for social media
• Oversee video quality control, ensuring all content meets brand standards and maintains consistency
• Provide creative direction to internal teams and external partners, ensuring high-quality execution
• Edit and repurpose existing video content for various distribution channels
• Manage studio space and video equipment, maintain an organized inventory of necessary gear and recommend new tools for enhanced production quality
• Classify, organize, and archive raw video footage within established metadata standards
• Stay up to date with industry trends, tools, and emerging video technologies to drive innovation in video content

Requirements

• 5+ years of experience in video production, including shooting, editing, and project management
• Strong portfolio showcasing high-quality video work and storytelling expertise
• Experience leading video projects and providing creative direction
• Post-High School education preferred
• Expert knowledge of video and graphics editing software (Adobe Suite), including Adobe After Effects, Adobe Premiere, Photoshop & Illustrator (for basic graphic needs)
• Extensive knowledge of cameras, lighting, composition, and advanced video production techniques
• Strong visual design sense with an understanding of layout, composition, storyboarding, and editing
• Excellent time management, communication, and organizational skills
• Strong leadership skills with a proven ability to manage projects, collaborate across teams, and guide external production partners
• Travel can be up to 30%