Senior Graphic Designer - Marketing

About the position

Responsible for improving our user experience, from concept through execution, by bringing our brand to life through consistent, high-quality design in all touchpoints. Collaborates with the external agency of record on brand development, creative direction and campaign concepts. Creates and maintains marketing assets developed internally. Effectively communicates to our internal and external partners to achieve department goals. Ensures all internal and external artwork is within brand standards and supports the Company's brand voice.

Responsibilities

• Develops and modifies the creative falling outside of the scope of an agency.
• Collaborates with the marketing team to support design across all channels (print, social, broadcast, digital, ATM, etc.) and brings new ideas for designs across these channels.
• Collaborates with Marketing team members to manage vendor relationships for the production and delivery of campaign materials.
• Develops and maintains corporate style guide while supporting the brand strategy across all mediums to ensure consistent look, feel and overall message both internally and in the marketplace.
• Manages template library of marketing flyers, providing consistency and efficiency.
• Collaborates with Communications and Marketing team to manage branch merchandising for consistent delivery of marketing messages and brand.
• Collaborates with Communications and Marketing team to manage requests for creative coming into the department.
• Brainstorms new and creative growth strategies with Marketing and Communications team.
• Collaborates with external agencies and other vendor partners.
• Represents corporate mission, vision, and values to achieve bank and community growth.
• Manages and works closely with the Junior Graphic Designer to provide guidance and feedback, ensuring all creative aligns with brand standards.
• Adheres to corporate and department policies and procedures to ensure accuracy and compliance of all marketing materials and messaging.

Requirements

• Bachelor's Degree in Marketing, Design, or related field required.
• Minimum five years' related experience supporting multiple concurrent projects required.
• Demonstrated ability to handle multiple projects and details simultaneously.
• Requires self-direction, tact, diplomacy and a clear, courteous and professional manner when dealing with team members and internal and external contacts.
• Responsible for knowing and ensuring compliance with applicable laws, regulations and guidelines, as detailed in policies that include but are not limited to Bank Secrecy Act and other applicable anti-money-laundering rules, Right to Financial Privacy, Fair Lending, Community Reinvestment Act, Gramm-Leach-Bliley Act, and other laws and regulations as they pertain to the position.
• Possess clear, concise, effective written and oral communication skills to effectively express thoughts, ideas and concepts to management and bank employees in a collaborative and solutions oriented manner.
• Professional demeanor in appearance, interpersonal relations, work ethic and attitude.
• Proficient computer skills, including Microsoft Office (Outlook, Word, Excel and PowerPoint).
• Proficient in design and web software of Adobe Creative Suite (InDesign, Photoshop, Illustrator) and Dreamweaver or similar software.

Nice-to-haves

• Banking experience is preferred.
• Supervisory experience is preferred.

Benefits

• The wage range for the position is $55,000-$60,000 annually.
• 22 days of PTO (Paid Time Off).
• 5 days of STD (Short Term Disability).
• 11 annual paid holidays and 1 float holiday.
• Medical, dental, and vision insurance.
• Health Care Flexible Spending.
• Dependent Care Flexible Spending.
• Transportation Fringe Benefit Plan.
• Group Life and Long Term Disability insurance.
• Optional Life insurance.
• Access to voluntary benefit products such as Cancer, Term & Universal Life, Accident, Short-Term Disability and Critical Illness policies.
• 401(k) with employee match.