Senior Marketing Manager, Project Management & MarTech

About the position

We're seeking a data-driven, results-oriented Senior Marketing Manager, Project Management & MarTech to build and optimize our global marketing engine. This team member will drive marketing performance, align cross-functional initiatives, manage the marketing budget, and oversee our MarTech stack to ensure alignment with revenue goals and operational excellence. You will partner closely with the CMO and cross-functional teams, playing a pivotal role in pipeline generation, improving lead flow and attribution, streamlining marketing processes, and scaling our marketing technology capabilities to drive measurable business impact.

Responsibilities

• Drive marketing performance by aligning cross-functional initiatives that impact acquisition, pipeline acceleration, and conversion rates.
• Lead collaboration between Marketing ops, sales, product, demand generation, product marketing, growth, and regional marketing teams to create seamless, integrated processes.
• Leverage data-driven insights to optimize overall marketing spending and improve business outcomes.
• Refine and implement marketing analytics, reporting frameworks, and attribution models to measure effectiveness.
• Oversee lead management processes, ensuring seamless marketing and sales alignment.
• Partner with RevOps to optimize funnel performance, lead scoring, and lifecycle marketing initiatives.
• Own the marketing budget, ensuring efficient allocation of resources to drive maximum ROI and growth.
• Own the marketing technology roadmap, ensuring a best-in-class stack that scales with business needs.
• Oversee CRM, automation platforms, and data integration to drive personalization and efficiency.
• Enhance trigger-based email capabilities and customer engagement automation.
• Act as a right hand to the CMO, helping shape marketing's strategy and operational excellence.
• Mentor a high-performing cross-functional marketing team.
• Identify and implement process improvements to increase efficiency and scalability in marketing workflows.
• Collaborate with product marketing, growth, and regional marketing teams to ensure consistent execution of global initiatives.

Requirements

• 5-10 years of experience in B2B SaaS marketing, with a deep focus on demand, martech, marketing performance, and operational excellence.
• Proven track record in driving marketing performance through cross-functional collaboration.
• Strong analytical mindset with expertise in marketing attribution, pipeline forecasting, and data-driven decision-making.
• Experience managing complex martech stacks, including platforms like HubSpot, Salesforce, Marketo, HockeyStack, Bizable, 6sense, and automation tools.
• Demonstrated experience in marketing budget ownership, ensuring optimal investment allocation.
• Exceptional leadership skills with the ability to drive change and influence at all levels of the organization.
• Passion for process optimization, marketing efficiency, and customer engagement.

Benefits

• $130,000 - $150,000 a year
• 10 percent bonus
• equity
• Medical, dental, and vision insurance is 100% covered
• 401k plan with company matching
• Unlimited PTO
• Wellness, internet, and childcare reimbursements
• Generous parental leave policy