About the position
We are seeking a dynamic, strategic, results-oriented Senior Marketing Manager, who will help support marketing efforts for our Measurement & Analysis segment team. In this role, you will support and help execute a comprehensive marketing strategy that drives brand awareness, supports revenue growth, and strengthens our marketing for our Laboratories, Real Time Air, Stack, LDAR and OGI businesses. The ideal candidate brings B2B marketing and cross-functional experience along with a passion for translating complex technical offerings into compelling narratives and brand experiences. Key focus areas include omni-channel campaign development and content creation. You'll need at least 10+ years of experience in marketing, preferably in environmental industry or professional services.
Responsibilities
- Plan, coordinate, and execute multi-channel marketing campaigns that connect multiple M&A service lines into cohesive, market-facing narratives
- Maintain campaign calendars, timelines, and cross-functional workflows
- Ensure timely delivery of assets across content, design, digital, and field-facing teams
- Translate strategic GTM themes into actionable campaign briefs
- Ensure message consistency across all touchpoints, adapting for key verticals
- Develop assets including case studies, landing pages, blogs, one-pagers, and video scripts
- Extract insights from subject matter experts and translate them into audience-relevant thought leadership
- Activate campaigns through digital channels such as LinkedIn, email marketing, SEO, and account-based marketing
- Define KPIs for each campaign and track performance using marketing and CRM tools
- Provide recommendations to refine future campaigns based on results and feedback
- Coordinate with operations, technical SMEs, and sales teams to ensure messaging is grounded in real-world delivery
- Stay informed about industry trends, competitive positioning, and client needs
- Assist in tracking marketing spend, vendor invoicing, and budget alignment as needed
Requirements
- 10 years of experience in B2B marketing, preferably in environmental or professional services or A&E sectors
- Strong written and verbal communication skills; ability to adapt messaging for different audiences and formats
- Experience supporting content development, digital campaigns, and lead generation initiatives
- Experience with product and/or SaaS marketing
- Highly organized, detail-oriented, and capable of managing multiple projects in a fast-paced environment
- Familiarity with marketing tools and platforms such as Salesforce, Marketing Cloud, HubSpot, and project management software like Asana or Trello
- Data-driven mindset with the ability to interpret metrics and suggest improvements
- Proactive, collaborative, and eager to learn and grow within a high-performing team
- Bachelor's degree in Marketing, Communications, Business, or a related field
Benefits
- Competitive compensation package: annual salary ranging from $115,000 to $135,000 with bonus eligibility
- Industry leading benefits packages, including company paid life and disability insurance
- Paid parental leave benefits
- Progressive vacation policies and company holidays including floating holidays
- 401(k) plan and competitive match offered
- A financial assistance program to help support peers in need
- An educational reimbursement program
- Access to best rates in the industry to bring your student loan debt down to size
