About the position
This position is posted by Jobgether on behalf of 1848 Ventures, backed by Westfield. We are currently looking for a Senior Product Manager – PLG in the United States. This is a high-impact role where you'll lead the Product-Led Growth (PLG) strategy for early-stage, AI-powered B2B SaaS ventures targeting the SMB market. You will shape how products attract, convert, and retain users — embedding growth mechanics directly into product design. Working closely with engineering, marketing, and leadership, you’ll drive experiments, analyze user behavior, and help ventures scale from early concept to product-market fit. If you're passionate about PLG and eager to build innovative, data-driven experiences from the ground up, this opportunity is for you.
Responsibilities
- Lead the creation and execution of PLG strategies across multiple early-stage SaaS ventures.
- Serve as a subject-matter expert and advisor to product teams, helping them embed growth directly into the user experience.
- Collaborate with engineering to deploy in-product experiments that optimize onboarding, feature adoption, and user conversion.
- Design and refine automated self-serve funnels, growth loops, referral systems, and in-product messaging strategies.
- Define and track KPIs such as Activation Rate, Time-to-Value, and Net Revenue Retention to guide growth initiatives.
- Partner with growth marketing to align paid and outreach efforts with in-product conversion strategies.
- Support experimentation through landing page A/B tests, pricing strategies, and user lifecycle engagement.
- Equip ventures with data tools, user journey maps, and analytics dashboards that support rapid, iterative growth.
Requirements
- 10+ years in growth, product management, or marketing within a B2B SaaS setting, preferably focused on the SMB market.
- Deep experience with Product-Led Growth strategies and tools, including freemium models and trial conversion techniques.
- Proficiency in AARRR metrics, A/B testing, and experimentation frameworks.
- Hands-on knowledge of PLG tools such as Amplitude, Mixpanel, Appcues, Intercom, and modern CRM systems.
- Proven success scaling SaaS products through PLG — from concept to traction — with measurable results.
- Strong analytical mindset with the ability to translate data into actionable strategies.
- Comfortable balancing high-level strategic thinking with hands-on implementation.
- Excellent cross-functional collaboration and communication skills, including influence at the executive level.
Benefits
- Fully remote or hybrid work flexibility based on your location.
- Opportunity to shape ventures at the forefront of AI, SaaS, and digital innovation for underserved SMBs.
- Competitive compensation and equity potential.
- Collaboration with experienced startup builders, engineers, and data scientists in a high-growth venture studio.
- Inclusive work culture that celebrates diversity and values autonomy, innovation, and impact.
- Occasional travel for team collaboration and networking opportunities.
