Senior Product Marketing Manager - Data Engineering

About the position

Join the Snowflake team and be part of a group that is transforming the data landscape. As a product marketer, you will conceive and execute go-to-market plans for strategic areas of the business, specifically focusing on Snowflake's developer products. This high-impact role will enable data engineers to build, iterate, and productionize their work within Snowflake. You will collaborate with sales, product, and marketing teams, as well as developer teams, to position Snowflake as a leading developer platform.

Responsibilities

• Build and execute a go-to-market strategy and innovative programs that position Snowflake's data engineering features.
• Create crisp and compelling messaging, content assets, sales enablement, and more for Snowflake marketing and sales teams, as well as partner teams.
• Collaborate cross-functionally with demand generation, content marketing, sales, product management, and other teams to build alignment around go-to-market plans for industries.
• Partner with the Developer Relations team to drive hands-on usage and kickstart development.
• Execute and be accountable for the success of go-to-market campaigns.
• Communicate customer requirements and provide input to product management on product enhancements and future product direction.
• Develop market/competitive intelligence, acting as a thought leader and expert.

Requirements

• 5-7+ years of proven product marketing experience ideally related to data management or analytics.
• Experience with data products and technical audiences is a plus.
• Cross-functional team management and organizational skills, influence without authority, including to senior management.
• Excellent communication skills, able to engage internal leaders/teams across functions and external stakeholders.
• Strong written communication skills and ability to synthesize complex information into clear and concise presentations and plans.
• Demonstrated track record of building and executing successful go-to-market programs and campaigns.
• Analytical mindset, interpreting and summarizing data with actionable insights.
• Technical- and business-benefit understanding of prevailing and emerging data technologies, on-premises and in the cloud.
• Experience with database products preferred.
• BS/BA, MBA preferred.
• Willingness to travel up to 25% of time.