Senior Product Marketing Manager

About the position

Frontgrade Technologies is seeking a strategic and results-oriented Product Marketing Manager to support product marketing efforts and contribute to the success of our cutting-edge offerings. This role will focus on executing marketing initiatives and driving product visibility, ensuring alignment with business objectives to create impactful campaigns and measurable results. As a Product Marketing Manager at Frontgrade, you will collaborate with stakeholders across the organization to shape product positioning, launch strategies, and sustained growth plans, making a tangible impact on the success of our offerings.

Responsibilities

• Partner with the business unit to align marketing strategies with key business objectives.
• Develop and execute multi-channel demand generation campaigns targeting key audiences.
• Implement and refine product marketing strategies, including market research, positioning, product launches, and ongoing campaigns.
• Collaborate with product management to translate market insights into actionable strategies and recommendations.
• Support the execution of the annual marketing calendar, ensuring alignment with business milestones and strategic goals.
• Assist in the creation, management, and optimization of high-value marketing assets such as white papers, product brochures, webinars, and videos.
• Advocate for product value by contributing to thought leadership efforts internally and externally.
• Monitor marketing performance, analyze data, and provide insights through accurate reporting.

Requirements

• Bachelor's degree in Communications or Marketing.
• Minimum five (5) years of experience in a specialized functional discipline.
• Nine (9) years of experience may be considered in lieu of a Bachelor's Degree.
• Three (3) years of experience may be considered with a Master's Degree.

Nice-to-haves

• Strong communication skills with the ability to build partnerships and influence across teams.
• Demonstrated success in developing and executing impactful product marketing strategies and demand generation campaigns.
• Familiarity with marketing automation tools (e.g., Eloqua, Marketo, HubSpot), CRM platforms (Salesforce), analytics tools (e.g., Power BI) and Microsoft products.
• Metrics-driven decision-making to analyze results and refine strategies for optimal impact.
• Expertise in managing cross-functional teams to drive alignment and achieve marketing goals.
• Proficiency in digital marketing, social media, customer engagement, demand generation and sales enablement strategies.
• Exceptional project management skills with the ability to prioritize, multitask, and meet deadlines.

Benefits

• Competitive Benefits: Medical (FSA + HSA), Dental, and Vision.
• Immediate 401K Vesting/Matching.
• Career Opportunity and Growth.
• Tuition Reimbursement.
• Student Loan Repayment.
• Generous PTO and 11 paid Holidays per year (8 regular and 3 floating).
• 8 weeks of 100% Paid Family Leave.
• Profit Sharing Plan applies to all non-Annual Incentive Plan and non-Sales Incentive Plan employees.