About the position
HashiCorp is transforming how organizations provision, secure, and manage their infrastructure. As part of our expanding relationship with IBM and Red Hat, we’re seeking a Senior Technical Product Marketing Manager (TPMM) to lead technical go-to-market efforts for integrated solutions in the Security Lifecycle Management (SLM) portfolio — including Vault, Vault Radar, Consul, and Boundary — in combination with IBM and RedHat’s suite of products. This role will bridge technical product capabilities and field enablement, driving the adoption of our joint solutions through world-class content, compelling messaging, technical training, and customer-facing engagements. You’ll be responsible for crafting messaging, enabling technical sales teams, and creating technical content that highlights how HashiCorp’s security solutions integrate with IBM technologies.
Responsibilities
- Develop and refine the technical messaging for HashiCorp’s security integrations with IBM and Red Hat, focusing on security, compliance, and operational efficiency.
- Translate complex technical concepts into value propositions for both technical and executive audiences.
- Evaluate feature parity and integration depth across competitive solutions to craft differentiated positioning.
- Create high-quality technical content such as solution briefs, white papers, presentations, demo scripts, best practice guides, blog posts, and videos.
- Build and maintain demo environments and integration walkthroughs that showcase the capabilities of joint IBM–HashiCorp offerings.
- Own the execution of technical product launches and release enablement in partnership with the broader marketing and product orgs.
- Work closely with Product Management, Engineering, Developer Advocacy, and Technical Field teams to align on integration capabilities, roadmap, and messaging.
- Provide technical feedback from field and customer interactions to inform product and content strategy.
- Develop technical training sessions, sales playbooks, and internal enablement content to empower field teams and partners.
- Deliver live and recorded enablement sessions on integration use cases and deployment patterns.
- Iterate on enablement assets based on feedback from customer-facing teams.
- Represent HashiCorp in customer-facing demos, technical webinars, videos, and events.
- Support pre-sales engagements and respond to technical product questions.
- Evangelize joint solutions across industry events, user communities, and analyst briefings.
- Monitor industry trends and competitive solutions relevant to security, automation, and hybrid cloud.
- Conduct integration-specific competitive analysis and maintain differentiated messaging.
Requirements
- BS in Computer Science, Computer Engineering or equivalent technical degree preferred.
- 5–8 years of experience in technical product marketing, solutions engineering, or developer advocacy for cloud infrastructure, security platforms, or DevSecOps tools.
- Strong technical understanding of cloud security, infrastructure management, and enterprise IT environments.
- Demonstrated ability to create technical content (white papers, solution briefs, tutorials, demos, etc.) with accuracy, polish, and clarity.
- Proficiency with tools like Google Slides, Keynote, Camtasia, Loom, and Zoom for demo creation and content delivery.
- Excellent verbal and written communication skills; capable of presenting to technical and executive audiences of all sizes.
- Strong project execution skills — able to take content from idea to launch independently.
- Willingness to travel for customer-facing events and internal meetings.
Nice-to-haves
- Experience with HashiCorp security products (Vault, Boundary, Consul, Vault Radar).
- Experience working in co-sell or joint GTM environments involving strategic partners.
- Experience with IBM or Red Hat ecosystems in an integration or technical marketing capacity.
- Familiarity with compliance frameworks (e.g., FedRAMP, HIPAA, ISO 27001) and enterprise security workflows.
