Sr Product Manager, Hospital Automation Solutions

About the position

As a member of the Strategic Marketing team, the Sr Product Manager for Hospital Automation Solutions is responsible for managing multiple products through their lifecycle. This position works closely with Sales and Engineering to launch new products, focusing on product messaging to customers and ensuring commercial excellence. The Senior Product Manager also maintains existing products by prioritizing product enhancements and communicating them to Engineering, as well as updating collateral based on market needs or new marketing campaigns. The Sr Product Manager also assists in product pricing, competitive research, and development of sales tools such as studies or whitepapers, and demonstrates leadership at tradeshow events.

Responsibilities

• Conduct in-depth research to understand customer needs, market dynamics, trends, and the competitive landscape to inform product and marketing strategies.
• Collaborate with cross-functional teams to define product strategy, roadmap, and lifecycle plans, from concept through launch and market maturity.
• Gather and prioritize customer feedback, develop use cases, and translate needs into functional product requirements that drive business value.
• Develop clear, differentiated value propositions and product messaging tailored to key audiences across global markets.
• Lead the development and execution of go-to-market strategies for new product launches and updates, ensuring cross-functional alignment.
• Oversee all aspects of product launches, including campaign planning, communications, training, and sales enablement activities.
• Create and deliver product collateral, sales tools, presentations, and training materials to equip the sales force to effectively position and sell the product.
• Plan and execute integrated marketing campaigns across digital, print, event, and social channels to drive product awareness and engagement.
• Track KPIs, analyze campaign and product performance, and recommend optimizations to improve ROI and strategic impact.
• Monitor competitor activity and industry trends to inform positioning, messaging, and product strategy.
• Work closely with R&D, engineering, sales, clinical, and regulatory teams to ensure cohesive execution across departments.
• Coordinate with regional marketing teams in key geographies including the Americas, EMEA, APAC, and Japan to ensure localized strategies and consistent messaging.
• Collaborate with Technical Services to develop documentation and support materials aligned with compliance and product requirements.
• Manage product releases through Alpha, Beta, Pre-Market, and Full Market phases, ensuring timely execution and feedback integration.
• Represent the company and products at key industry events and trade shows to promote awareness and gather market insights.
• Support strategic initiatives and ad-hoc projects as assigned by leadership.

Requirements

• Five to ten years of demonstrated success in Product Marketing/Management/Commercial responsibility in the medical device industry.
• Very strong business acumen (or commensurate training).
• Deep experience in healthcare systems sales and integration.
• Strong background in healthcare technology, information technology and networking.
• Strong analytical and critical thinking skills.
• Ability to anticipate and articulate future possibilities and trends.
• Strong writing and speaking skills.
• Excellent teamwork skills.
• Advanced ability with the Microsoft Office suite of applications.
• Must be able to travel domestically and internationally up to 25% travel.

Nice-to-haves

• Proven leadership, orientation to customer and team needs, creativity, and a 'do whatever it takes attitude.'

Benefits

• The anticipated salary range for this position is $140,000 - $175,000 plus benefits.
• Actual placement within the range is dependent on multiple factors, including but not limited to skills, education, and experience.