Sr. Product Marketing Manager - AEC

About the position

Egnyte is looking for a Senior Product Marketing Manager for the Architecture, Engineering, and Construction (AEC) industry to develop marketing materials and go-to-market plans for Egnyte's AEC practice. This role requires a deep understanding of Egnyte's AEC solution set and familiarity with industry challenges and trends. The successful candidate will own the plan for product launches and internal and external AEC market messaging and content. They will need to translate technical capabilities into business benefits and develop product positioning, buyer journey mapping, messaging, and content that resonates with AEC customers throughout the buying process.

Responsibilities

• Become an expert on Egnyte's product capabilities and competitive landscape to develop a compelling and differentiated AEC narrative.
• Work with product management on positioning of new product capabilities for Egnyte's AEC portfolio.
• Lead creation of thought-leading industry marketing materials and content across digital and print communications such as customer literature, blogs, e-mails, videos, webinars, presentations, web copy and trade show/event material.
• Support general partner marketing initiatives including launches, conferences and events, and PR.
• Partner with and support the Sales Enablement team by equipping them to discuss products and solutions with customers, as well as develop and deliver sales plays.
• Partner with members of the ecosystem and demand marketing team to develop and execute marketing campaigns to drive pipeline.
• Stay current on the competitive landscape and ensure the team can communicate key differentiators of our products and identify opportunities for future growth.

Requirements

• 7+ years in the AEC industry.
• 7+ years of experience in marketing SaaS products.
• Excellent written and verbal communication skills, and the ability to produce stellar writing under tight deadlines.
• Experience with using AI to develop plan, market research, and content.
• Experience in the content-sharing and security landscape in which Egnyte competes.
• Strong ability to plan and execute on multiple projects simultaneously.
• Team player and strong collaborator with a variety of people and teams.
• Track record of partnering with sales enablement teams and supporting their customer conversations.
• Strategic thinker that can roll up their sleeves to get things done.
• Exceptional communication and relationship-building skills.

Benefits

• Competitive salaries and comprehensive benefits.
• Company equity depending on role and level.
• Flexible hours and generous time off (RTO, Responsible Time Off) to help support your work-life balance.
• Paid holidays and sick time.
• 401(k) Retirement Plan (Traditional, Roth and Mega Backdoor Roth).
• Health Savings Account (HSA) with a generous employer contribution.
• Up to 12 weeks of paid Parental and Adoption Leave to help you grow your family.
• Modern and collaborative offices located in Spokane, WA; Draper, UT; Raleigh, NC; Mountain View, CA; Reading, England, and Poznan, Poland.
• Gym, cell phone, and internet reimbursement.
• Free well-being apps such as Peloton, Carrot, and Spring Health for Guardian are offered, as well access to our Employee Assistance Program (EAP).
• Perks include discounted pet insurance, electronics, theme park tickets, travel, plus more.
• Your own Egnyte account with lifetime access.