About the position
The Asst Director, Thought Leader Engagement for XTANDI (enzalutamide), a market leading therapy for advanced prostate cancer patients, will be a key member of the brand team and will contribute to the development and implementation of programs to maximize the brand potential for patients and the connection with customers. This person is responsible for development of thought leader engagement strategy, ad board and congress coordination and synthesis of insights across stakeholder groups. Success will be measured by achieving best in industry customer engagement and impactful, timely synthesis of insights from key customers and internal stakeholders that lead to influence of commercial strategies/tactics supportive of the overall brand plan while working in close collaboration with internal and external partners, including the broader marketing team and integrated brand team, Pfizer Oncology, the sales force, Key Account Management, Medical Affairs, executives, vendors, thought leaders, professional societies, among others.
Responsibilities
- Monitor working partnerships with National and Regional external experts in Prostate Cancer.
- Engage cross-functional team members to ensure cohesive communication and insight gathering with identified KEEs.
- Manage internal Astellas processes to ensure timely execution of KEE tactical plans including ad boards and congress execution.
- Impactful, timely synthesis of useful and relevant market insights from Thought Leaders and internal customer facing stakeholders to influence commercial strategies and tactics for the brand team.
- Proactively build and continually refine timely, effective processes to ensure Thought Leader/stakeholder insights are integrated in strategic planning and tactical execution.
- Proactively plan and attend National and Regional Prostate Cancer congresses including Booth, Symposia, and Thought Leader engagements with clear, strategic objectives.
- Ensure robust process for planning and execution of commercial ad boards to gain actionable insights.
- Lead management of outside agencies in project estimate development, time management, and execution of project components.
- Track and manage detailed budget for responsible tactics.
- Responsible for all Astellas SOPs regarding the quality submission and tracking for compliant engagements.
Requirements
- Bachelor’s degree
- 10 plus years of related, relevant experience in pharma (marketing, sales, sales training, market research, etc.)
- Deep oncology therapeutic knowledge and experience.
- Demonstrated ability to build strong relationships with thought leaders.
- Demonstrated ability to be a high-level contributor or leader of a project, process, or function.
- Demonstrated ability to find creative solutions to problems or new opportunities.
- Must possess excellent communication skills and interpersonal skills.
- Proven ability to use analytical skills and critical thinking to diagnose business issues and incorporate into development or adjustment of marketing plans.
- Strong project management skills with the ability to manage competing priorities.
- Demonstrates ability to lead and influence peers and stakeholders within and outside the organization.
- Deep Oncology and/or Urology therapeutic experience, including experience in prostate cancer.
- Ability to travel 50% or more if needed.
Nice-to-haves
- MBA or other related graduate level degree.
- Pharmaceutical sales experience.
- Experience in thought leader management and Thought Leader relationships in prostate cancer.
- Experience working in a partnership/co-promotion.
Benefits
- Medical, Dental and Vision Insurance
- Generous Paid Time Off options, including Vacation and Sick time, plus national holidays including year-end shut down
- 401(k) match and annual company contribution
- Company paid life insurance
- Annual Corporate Bonus and Quarterly Sales Incentive for eligible positions
- Long Term Incentive Plan for eligible positions
- Referral bonus program
