Jesse Tree is currently building momentum in our community about our program and seeking to lead the conversation around homeless prevention and why we should keep our neighbors housed. The VISTA will grow, coordinate, and facilitate a community outreach plan including social media and email marketing and events, while ensuring consistent communication, acknowledgment and follow-up is initiated with community supporters new and old. The VISTA will increase awareness about Jesse Tree to the wider community to potential clients, partners, and donors. The Marketing Coordinator VISTA will create and implement a marketing and outreach plan for the community, involving our newsletter, social media, blog, website, and press release plans. The VISTA will also promote the organization to gain community support, working with Jesse Tree staff to initiate an events calendar new to Jesse Tree. Ultimately the VISTA will create a process and calendar for our social media and marketing including an editorial calendar to build ongoing capacity for the marketing and outreach program.