About the position
As an Assistant Store Manager (ASM), you’ll take a leading role in bringing Wayfair’s retail vision to life within a high-performing sales and customer centric environment. Reporting to the Department Manager, you will oversee critical store functions for teams, and assist across team verticals including operational excellence, visual merchandising and design, and team development, to ensure an exceptional customer experience, drive a high performance team, and deliver on overall business targets. This position blends strategic leadership (approx 60%) with hands-on execution and tactical (approx 40%) requiring a balance of creativity, business acumen, and strong leadership. You’ll leverage data-driven insights to implement merchandising strategies, optimize store operations, and inspire your team to exceed expectations in every area from sales to service. Your contributions will directly impact the store’s success by fostering a collaborative, customer-focused culture that reflects the brand’s values. The ideal candidate thrives in leading large teams, in a fast-paced and dynamic environment. They should be excited to excel while balancing priorities, and have a proven track record of coaching, mentoring, and developing talent to achieve results. Join Wayfair to help lead, innovate, and shape the in-store experience as we redefine the definition of retail excellence.
Responsibilities
- Support day-to-day execution across key areas like sales, service, asset protection, and visual merchandising.
- Spend ~80% of your time on the sales floor coaching associates, delivering real-time feedback, and role-playing selling scenarios.
- Provide consistent, actionable feedback that helps team members grow in their roles.
- Lead by example to ensure warm, solution-focused interactions that turn browsers into loyal Wayfair shoppers.
- Ensure all team members are certified and confident in key categories like mattresses, appliances, and home renovation.
- Celebrate wins and top performers to keep energy high and team engagement strong.
- Handle customer concerns with empathy and efficiency.
- Use reporting tools and customer feedback to spot opportunities, optimize execution, and influence the right behaviors.
- Maintain flawless execution of promotional updates, visual displays, and seasonal transitions.
- Host regular huddles and one-on-ones to keep the team aligned, informed, and ready to take action.
- Bring creative ideas forward to improve processes, build culture, and strengthen results.
Requirements
- 1+ years of experience leading a team of 10–30+ individuals.
- 3+ years of retail experience, preferably in home, furnishings, or interior design.
- Strong foundation in visual presentation and store operations.
- Ability to provide clear, consistent, and empathetic feedback.
- Data-savvy and use insights to guide decisions.
- Willingness to work evenings, weekends, and holidays based on business needs.
Benefits
- Competitive compensation with regular opportunities for performance-based increases and bonus potential.
- Access professional development and advancement opportunities.
- Medical, dental, and vision insurance coverage starts on your first day.
- Start accruing paid time off immediately.
- 401(k) with Company Match up to 4%.
- Tuition Reimbursement eligible after 6 months of employment.
- Wayfair Employee Discount.
- Parental Leave Options.
