Assisted Living Marketing & Sales Director

About the position

Are you passionate about connecting people to the next level of care and ensuring top-tier care transitions? Caretel Inns Brighton is seeking a dynamic Assisted Living Sales Director to join our passionate team. This role isn't just about connecting; it's about making a difference. If you thrive on building relationships, driving collaboration, and making a meaningful impact in healthcare, this could be your dream job! The purpose of this role is to market and promote the center to the population who are in need of assisted living and memory care. Also, to assist in obtaining budgeted census and position the center as 'the place to be' through a comprehensive sales plan.

Responsibilities

• Internal sales such as SNF to AL conversions, phone inquiries, tours, lead management and closing.
• External sales to create/increase referral patterns and leads.
• Create, promote and host monthly fun community events at the center.
• To create and implement advertising/marketing/social media plans.
• Follow corporate branding standards.
• Community and professional networking.
• Patient/family testimonials and strategies to promote.
• Willing to travel within and outside the surrounding communities.
• Support customer service programs/initiatives for guests and families.
• To admit and complete admission papers for new guests.
• To coordinate and inform assisted living and SNF nursing staff of scheduled admissions.
• To maintain required admission records, census, guest register, private pay rates and other records as required.
• Completes initial screening of admissions.
• To obtain necessary paperwork and deposits for admission and initiates resident records.
• Maintains an up-to-date knowledge of practice of admission procedures, policies, long-term care insurance, VA benefits and other programs.

Requirements

• A high school diploma is required (an Associate’s or Bachelor’s degree is preferred).
• Experience in health care such as long-term care, assisted/independent living/SNF, marketing, lead management, sales and social media experience preferred.

Benefits

• Paid time off
• Medical insurance
• Dental insurance
• Vision insurance
• Short term and long-term disability
• Life insurance
• Competitive pay
• Opportunities for career advancement
• Opportunities for personal growth