Associate Director of Marketing & Communications

Door of Hope-posted 1 day ago
$85,000 - $100,000/Yr
Full-time • Mid Level
Pasadena, CA
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Reporting directly to the Chief Development Officer, the Associate Director of Marketing & Communications oversees the organization’s promotion and advertising efforts to widen our outreach, improve awareness of mission effectiveness among supporters, and increase donor engagement. A savvy communicator with a donor-centered approach, you will be responsible for “championing” our work in telling the Door of Hope story and how it is messaged in both written and verbal communications. You will create and manage a cohesive marketing strategy ensuring that all digital and print projects are being planned and executed to meet deadlines. In addition, the Associate Director of Marketing & Communications will supervise and provide direction to the Marketing & Design Specialist to ensure deliverables align with DOH’s mission, vision and marketing brand.

  • Create and manage annual marketing and communications strategy to maximize cohesive messaging between various platforms, including a communications calendar for digital platforms.
  • Create and maintain brand guidelines and compliance across organization.
  • Create and manage the annual marketing budget to ensure expenditures are compliant with approved amounts.
  • Establish, monitor and assess Communication/Marketing KPIs across all digital and print platforms, adjusting strategy accordingly.
  • Prepare all copy for fundraising & marketing materials, and integrate copy into well-designed content, including but not limited to annual and quarterly donor reports, email copy, fundraising appeals, newspaper coverage, social media posts, electronic donorversery cards, thank you and receipt letters, marketing collateral, major donor proposals, and hope stories.
  • Depending on the workload and capacity of the Marketing & Design Specialist, design digital assets such as social media graphics, web banners, and electronic cards.
  • Develop segmentation for relevant outreach to create a personalized touch to mass communications.
  • Serve as primary liaison with the printer for large segmented projects to ensure accuracy.
  • Drive concept, theme and supporting ancillary items to create a compelling appeal for events.
  • In collaboration with a videographer, produce all video content, about 6 videos per year.
  • Draft and/or edit program scripts, as needed.
  • Supervise and provide direction to the Marketing & Design Specialist to ensure deliverables align with DOH’s mission, vision and marketing brand.
  • A minimum of 5 years of relevant non-profit development or marketing experience.
  • A minimum of 2 years of supervisory experience, preferred.
  • Excellent written and verbal communication skills.
  • Demonstrated excellence in organizational skills.
  • Relationally savvy, effective at building relationships.
  • Creative self-starter with growth and learning mindset.
  • Fluency in GSuite (Docs, Sheets, Drive, etc), MS Excel, Word, and PowerPoint.
  • Familiarity with Adobe design software, Canva and Wordpress preferred.
  • Bachelor’s Degree required or equivalent experience.
  • Expected compensation (depending on experience): $85,000-100,000.
  • Paid PTO: 12 sick days, 13 holidays, 10 vacation days (increases over tenure), 5 jury duty days, up to 5 bereavement days.
  • Health Insurance: we cover 100% of your premium on our Kaiser Gold HMO, Anthem HMO, and Anthem PPO Plans.
  • We cover over 50% of your dependents’ premium for our health insurance plan.
  • Employer contribution to employee’s dental and vision premiums.
  • Therapy Subsidy.
  • 403(b): 3% dollar-for-dollar match.
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