The OpenAI Design Studio is crucial in building and maintaining OpenAI's brand identity, ensuring a consistent and impactful brand presence both inside the company and to the world. We bridge product development, communications and marketing, weaving cohesive storytelling and brand representation across all touchpoints through our innovative design and strategic communication. Communicating the advances and benefits of AGI is one of the most important works at OpenAI, and our goal is to do it beautifully, accessibly, and with transparency and authenticity.