About the position
Conductor is a leading Website Optimization & Intelligence platform. Today’s top brands use Conductor to create and optimize digital experiences that get found organically in search engines and drive value for customers. The platform provides actionable SEO, content, and technical website intelligence paired with real-time website monitoring to help customers accelerate—and protect—digital growth. Conductor is a mission-driven company with a commitment to innovation, customer success, and culture. For Conductor, success is improving the lives of all the people in our orbit—our customers, our customers' customers, our employee-owners, and our communities. We're seeking a talented Content Marketing Associate to drive late-stage conversions through compelling product narratives and customer success stories that resonate with our B2B tech audience. In this role, you'll specialize in translating complex product capabilities into clear, persuasive copy that moves prospects from consideration to decision. You'll craft high-impact materials that help potential customers validate their choice and understand the concrete value our solution delivers.
Responsibilities
- Write clear, engaging product copy for website pages, feature announcements, email campaigns, landing pages, and more by translating technical product capabilities into engaging and direct short-form copy
- Build and manage a robust pipeline of customer stories by proactively partnering with Customer Success, Sales, and Account Management teams to identify compelling customer wins
- Interview customers and craft compelling case studies and success stories that showcase real-world impact
- Translate customer stories into different mediums like slideware, social posts, and more to be distributed across channels
- Partner with channel owners to ensure customer stories are effectively distributed and accessible to internal teams for sales enablement
- Collaborate with product marketing, product management, and content leadership to ensure messaging consistency
- Create and optimize copy based on data insights and A/B testing results
- Review copy with a discerning eye, editing or rewriting as needed
- Keep up with the marketing industry and deeply understand Conductor’s market position and value
Requirements
- Minimum of 3-5 years of copywriting experience, preferably in B2B tech or SaaS
- Portfolio demonstrating strong product writing and storytelling abilities
- Experience writing customer case studies and success stories
- Excellent project management and ability to handle multiple deadlines
- Understanding of SEO best practices and writing for web
- Ability to translate technical concepts into clear, compelling benefits
- Strong editorial judgment and attention to detail
- Collaborative mindset and excellent communication skills
- Thrives in a fast-paced environment, consistently meeting project deadlines while maintaining high-quality standards
- Flexible and able to work in a fast-paced environment
- Asana proficiency a plus
- 4-year BA/BS degree
Benefits
- 100% covered employee medical plan
- Dental & vision plans
- 401(k) with employer contribution
- Unlimited vacation policy
- 10 sick days
- Short-term disability
- Long-term disability
- Generous paid parental leave
- Employee assistance program
- Flexible savings accounts
- Paid holidays
- Life and accidental death insurance
