About the position
We are accepting applications for this position from all students regardless of work study award, however, work study is preferred. Marketing is a crucial tool for running a successful high-profile department with diverse programs and goals. The Marketing Assistant position creates a cohesive brand image for the Dean of Students Office (DOS) at UNM through marketing and graphic design expertise. This position is a core part of our campus presence, providing marketing support for the Student Well-Being, Student Rights & Responsibilities, and Office of Parents & Families divisions of the DOS. On an average day, the Marketing Assistant contributes to our departmental photo library, films short-form video content, develops print material for events, manages the DOS and associated social media accounts, and generally uses their creativity to promote the Dean of Students Office to the UNM community.
Responsibilities
- Create promotional materials for DOS programs, including Student Well-Being, Student Rights & Responsibilities, and Office of Parents & Families
- Curate cohesive social media content that aligns with UNM brand guidelines
- Film and edit videos for social media and websites
- Produce original photographic elements featuring campus life, events, and locations
- Write and edit original, quality copy for print marketing materials, newsletters, websites, etc.
- Design and update presentations to enhance training/educational outcomes
- Follow a strategic marketing plan to reach goals, forecast marketing needs, and develop realistic deadlines
- Involvement at campus tabling events
- Post event flyers & maintain information on public displays
- Other relevant projects as assigned
Requirements
- Experience managing social media accounts for a department/organization
- A creative eye and aptitude for creating high-quality graphic content
- The ability to produce high-quality, original copy
- A knack for digesting complex and/or large amounts of information and making it simple to understand
- Video creation and editing skills suitable for social media
- Photography skills, including use of professional camera equipment, smartphone photography, and simple—moderate editing abilities
- Strong interpersonal, organizational, and time-management skills
- A desire to learn and grow one’s skillset
- The ability to accurately assess project requirements and anticipate and report issues impacting project completion
- Skills in the utilization of design and editing programs such as Canva, Adobe Photoshop, Adobe Lightroom, Adobe Illustrator, Adobe Premier Pro, etc.
- Familiarity with basic data tracking and reporting using Microsoft Excel, Google Analytics, etc.
Benefits
- Flexible working hours
- Hybrid remote work options
- Opportunity to gain experience in marketing and graphic design
