About the position
Nooks is the AI Sales Assistant Platform (ASAP) that automates the busywork so reps can focus on the human part of selling and generate more sales pipeline. Nooks has helped thousands of sales reps hit quota, saved customers hundreds of thousands of hours, and powered hundreds of millions of dollars in pipeline. Nooks is loved by sales teams at companies like 1Password, Fivetran, Greenhouse, and hundreds more. We’re looking for a Growth Marketing Leader to build and scale programs that create pipeline. You’ll lead strategy and execution across paid and organic channels, drive creative campaigns, and partner closely with marketing colleagues, sales, and sales development to continue our incredible trajectory. This role is both strategic and hands-on. You’ll lead campaign planning, set channel strategy, manage vendors, and make sure every dollar spent is driving results. You’ll also help build the foundation for how we grow long-term. You’ll set up or improve the systems, skills, and reporting we need to scale. If you’re excited by the challenge of turning ideas into action, understand the sales and GTM market, and know how to grow a pipeline machine, this role is for you.
Responsibilities
- Support pipeline targets for both inbound and outbound motions
- Lead strategy and execution for paid media, organic, social, and growth programs
- Build ABM programs that focus on enterprise growth and strategic accounts
- Launch campaigns that align to product launches, content, events, and customer stories, partnering with our product marketing and events teams
- Collaborate with SDRs to build strong handoffs and maximize follow-up
- Work closely with MOPs and RevOps to improve funnel conversion and lead scoring
- Analyze performance across channels and improve what’s working
- Test new ideas, tactics, and channels to uncover new growth levers
- Support the skill development of the team
Requirements
- 6–10 years of B2B growth marketing experience, most recently in SaaS and with start-up experience
- Proven ability to build programs that generate qualified pipeline
- Strong mix of performance, creative, demand generation and lifecycle marketing
- Experience working with GTM audiences (sales, marketing, CS)
- Hands-on experience with tools like HubSpot, LinkedIn Ads, Google Ads, and other GTM tools
- Comfortable rolling up your sleeves while also leading strategy
- Experience partnering with SDRs and sales leaders
- Clear communicator who thrives in fast-moving environments
