About the position
Join AT&T and reimagine the communications and technologies that connect the world. Our Consumer Technology experience team is delivering innovative and reliable technology solutions to power differentiated, simplified customer experiences. Bring your bold ideas and fearless risk-taking to redefine connectivity and transform how the world shares stories and experiences that matter. When you step into a career with AT&T, you won't just imagine the future-you'll create it. We are seeking a dynamic Lead Product Manager to join our team. This role requires working from our Atlanta, GA office every day. The successful candidate will have a robust understanding of search engine optimization, web technologies, with strong analytical and project management skills. This role involves driving traffic to AT&T properties, working with cross-functional teams, and identifying new opportunities to increase traffic from search engines, and enhance user engagement and retention.
Responsibilities
- Compile organic search reports using tools like Ahrefs, Google Search Console, SEMRush, and Google Analytics.
- Conduct keyword research, technical audits, and local SEO enhancements.
- Stay up-to-date with SEO trends and industry updates.
- Conduct website audits using tools to identify opportunities for improvement.
- Communicate SEO recommendations and changes to cross-functional teams.
- Provide strategic recommendations to boost organic search performance.
- Identify new opportunities to drive organic traffic for att.com.
- Define a clear roadmap for the features you own with minimal supervision.
- Design compelling, intuitive software experiences with wireframes and feature flows, collaborating with designers to create high-quality mock-ups.
- Work with cross-functional teams to develop world-class products and measure key features and business metrics.
Requirements
- 5+ years of SEO experience with demonstrated success.
- 2+ years of WordPress experience.
- Strong understanding of technical SEO strategies.
- Proficient with major SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs).
- Knowledge of schema markup and technical optimization.
- Advanced technical understanding of web technologies.
- Excellent analytical, problem-solving, communication, and project management skills.
- Bachelor's degree or equivalent experience.
Benefits
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected.
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone.
