Coordinated Care Services, Inc. (CCSI)posted 2 days ago
Full-time • Mid Level
City of Rochester, NY

About the position

At CCSI, our mission is to activate possibilities for our customers and employees through collaboration, compassion, equity, and imagination. For more than 30 years, CCSI has been a leading non-profit partner to local governments, schools, and community-based organizations, helping them improve their business processes so they can focus on their missions. If you’re looking for a career with purpose that creates lasting change in the community, we encourage you to apply. We are seeking a talented Marketing Content Manager to join our team of nearly 500 employees. CCSI, a 32-year-old non-profit organization with deep roots in the Upstate New York Community, is undertaking an exciting and comprehensive rebranding effort and is looking for a dynamic and experienced Marketing Content Manager to join our team. The Marketing Content Manager have the opportunity to help bring our new brand to life through creative design, collaboration on strategic marketing campaigns, and responsiveness to campaign analytics.

Responsibilities

  • Assist in developing and implementing an annual marketing plan and content calendar.
  • Create and execute social media plan through ongoing content development and measuring audience engagement.
  • Maintain and monitor CCSI’s social media brand, voice, and perception, and community.
  • Conduct competitive social media and content research, report content performance, and research emerging platforms to enhance online presence.
  • Generate ideas for and create high-quality, engaging, and informative content for various platforms (blogs, website, videos, white papers, case studies, etc.)
  • In coordination with subject matter experts, produce content for digital marketing channels, including social media and the CCSI website, to support the overall marketing strategy.
  • Capture photos and video for events.
  • Create graphic design templates for the organization including brochures, social posts, newsletters, emails, business cards, presentations, flyers, signage, etc.
  • Provide design support for marketing campaigns and special projects, including the CCSI annual report.
  • Manage vendors.
  • Monitor digital media performance and optimize results.
  • Demonstrate CCSI’s values of Equity, Compassion, Collaboration, Imagination, and Integrity.
  • Perform other related activities as assigned.

Requirements

  • Bachelor’s degree in marketing, communications or graphic design.
  • Minimum 5-10 years’ experience in a marketing communications and/or design role.
  • Advanced graphic design skills demonstrating a portfolio of work in print and digital media.
  • Experience in Microsoft Office Suite, Adobe Creative Cloud, Google Ad platforms, video editing software, data analytics and organic and paid social media management tools and software.
  • Experience working with marketing automation systems, content management systems, and customer relationship management systems.
  • Knowledge of the latest web technologies and digital trends.
  • Effective project and time management skills.
  • Effective understanding/use of latest technologies and online forums to advance brand.
  • Desire to continually learn about and implement new ideas and industry best practice.
  • High-performing, innovative attitude.

Benefits

  • Market-competitive compensation
  • An award-winning Wellness@Work and employee benefits program.
  • Continuous professional development opportunities.
  • A voice in shaping CCSI’s ever-evolving diverse company culture.
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