Eatonposted 9 days ago
$198,749 - $291,499/Yr
Full-time • Senior
Hybrid • Moon Township, PA
Professional, Scientific, and Technical Services

About the position

The Marketing Director leads strategic direction and execution for marketing and sales within the Electrical Engineering Services and Systems (EESS) Division, which generates approximately $700M in annual revenue. Reporting directly to the Senior VP/GM, this role is a key member of the senior leadership team and is responsible for aligning sales and innovation strategies with the division's growth, profitability, and operational goals.

Responsibilities

  • Lead the division's Strategic Planning Process, ensuring clear communication, stakeholder input, and adherence to EBE documentation.
  • Develop market research and analysis to support strategic conclusions and create final Strategic Plan documents in collaboration with the VP/GM.
  • Oversee internal communication planning and facilitate annual reviews to improve the strategic planning process.
  • Manage the Technical Application Support team to deliver high-quality, market-sensitive technical proposals.
  • Standardize proposal processes and tools, including Big Manager, to ensure consistency and quality.
  • Drive execution of strategic marketing initiatives outlined in the Strategic Plan, EBS Pull Events, and Profit Plan.
  • Establish and manage pricing and channel policies to maximize value.
  • Monitor market performance, competitive positioning, and economic trends to inform new initiatives.
  • Collaborate with leadership on product and service innovation, ensuring customer insights are integrated via ProLaunch and Product Roadmapping.
  • Partner with North American Sales and vertical leaders to maximize EESS market penetration.
  • Support sales success through training, marketing collateral, and promotional programs.
  • Cultivate executive relationships with strategic partners to enhance revenue opportunities.
  • Develop marketing talent through coaching, training, and succession planning.
  • Manage division marketing budgets and sales allocations.
  • Represent EESS in trade associations, standards bodies, and industry events.

Requirements

  • Bachelor's degree from an accredited institution.
  • Minimum 15 years of experience in technical marketing, sales, product management, or strategic planning.
  • Minimum 5 years of people management experience.
  • Authorized to work in the U.S. without sponsorship.

Nice-to-haves

  • Master's degree
  • Experience in the electrical industry, including service operations, engineering, or sales.
  • Prior P&L responsibility and M&A experience.
  • Proven track record of market share growth.
  • Strong executive communication skills.
  • Familiarity with value-based pricing and price realization.
  • Experience working directly with sales staff and distributors.
  • Deep understanding of electrical market segmentation and channel dynamics.

Benefits

  • Competitive pay and a variety of benefit programs for eligible employees.
  • Health and Welfare benefits.
  • Retirement benefits.
  • Programs that provide for paid and unpaid time away from work.
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