Marketing Manager, Jabil Defense & Aerospace

About the position

At Jabil we strive to make ANYTHING POSSIBLE and EVERYTHING BETTER. We are proud to be a trusted partner for the world's top brands, offering comprehensive engineering, manufacturing, and supply chain solutions. With over 50 years of experience across industries and a vast network of over 100 sites worldwide, Jabil combines global reach with local expertise to deliver both scalable and customized solutions. Our commitment extends beyond business success as we strive to build sustainable processes that minimize environmental impact and foster vibrant and diverse communities around the globe. Jabil Defense & Aerospace is seeking an experience Marketing Manager to work in St. Petersburg, FL. As the Marketing Manager for Jabil Defense & Aerospace, you will partner closely with divisional leaders and business development to create & execute marketing strategies that support global growth. Preference for defense & aerospace domain expertise with a B2B product or service category that has complex, long sales cycles.

Responsibilities

• Develop and execute approach for gathering market intelligence used for strategic planning - including industry, technology, competitor and customer data & trends.
• Develop marketing strategy, budgets, resource allocation plans, and general program requirements to successfully enable sales and business development teams.
• Work with business leaders and technology teams to develop benefits-led value propositions and messaging across defense & aerospace markets.
• Implement messaging and positioning through the delivery of an integrated marketing strategy and implementation of plan - including sales materials, events, digital, web, public relations and social media.
• Develop & manage annual events and tradeshow calendar - including booth design, messaging, collateral, and lead up marketing efforts.
• Support the development, revision, and timely submission of customer proposals and point of sale materials.
• Develop and execute a divisional internal communications plan working with divisional leader and HR - including town halls, events, content libraries, ad hoc communications etc.
• Work with internal corporate creative services team and manage outside vendors working on branding, copy writing, graphic design, content development, website, SEO, awareness, email campaign etc.
• Monitor and measure results of marketing programs and ROI, use data to make recommendations for improvement.
• Identify opportunities for improvement, develop recommendations and convert recommendations into increased effectiveness.
• May perform other duties and responsibilities as assigned.

Requirements

• Knowledge and experience of interpersonal, project management and communications skills in addition to applied experience of marketing principles, sales methodology, and content management.
• Requires an understanding and usage of process, procedure, and systems that will continuously improve sales and marketing efficiency and effectiveness.
• Portfolio of experience should include managing external agencies and internal resources to achieve success in these areas: brand awareness, web strategy, content management, e-communications programs, product and solution launch programs; public, media and analyst relations; thought leadership; company image and product visibility; strategic thinking and tactical excellence; events and conferences; and third party, user groups, etc.
• Strong event management experience and skillset.
• Experience in leading, managing and prioritizing a variety of programs and projects.
• Must understand the balance between global direction and local execution and how to make things happen with executives, team members and agencies in multiple locations around the world.
• Proven skill in successfully positioning and differentiating various products and services to a wide range of targeted end users worldwide.
• Proven ability as an articulate and persuasive communicator with strong verbal & written communication skills, as well as strong relationship-building and relationship management skills.
• Proficient in Microsoft suite and marketing tools and techniques (e.g. LinkedIn, Hub Spot, blogs, podcasts). Also, proficiency in sales outreach tools and resources.
• Extensive knowledge of interactive and creative marketing assets and programs.
• Excellent analytical skills with ability to interview, extract, assimilate and present information.
• Proven track record of teaming with sales organizations and adding value to the sales process.
• Proven global strategic and tactical marketing success.
• Creativity in defining traditional and new media marketing campaigns.
• Ability to work in a fast-paced, high-volume, and often ambiguous/fast-changing environment.
• Team-oriented individuals with proven ability to manage multiple projects at once.

Nice-to-haves

• Marketing Experience with the US and Europe preferred.

Benefits

• Medical, Dental, Prescription Drug, and Vision Insurance with HRA and HSA options
• 401K match
• Employee Stock Purchase Plan
• Paid Time Off
• Tuition Reimbursement
• Life, AD&D, and Disability Insurance
• Commuter Benefits
• Employee Assistance Program
• Pet Insurance
• Adoption Assistance
• Annual Merit Increases
• Community Volunteer Opportunities