Marketing Specialist/Sales Specialist

$33,000 - $65,000/Yr

AtWork Group - Winston-Salem, NC

Full-time - Entry Level

Winston-Salem, NC

Administrative and Support Services

About the position

We are seeking a driven and creative Marketing & Customer Support Specialist to join our team at a well-established auto mechanic shop in Winston-Salem, NC. This dual role focuses primarily on developing and executing marketing initiatives to attract new customers and enhance brand awareness, while also providing exceptional customer support to ensure a positive experience for our clients.

Responsibilities

• Develop and implement marketing campaigns to promote services and attract customers.
• Distribute flyers and promotional materials at strategic locations around Winston-Salem.
• Explore new, grassroots methods to boost brand visibility, including local partnerships, event sponsorships, and community engagement.
• Manage social media channels, create content, and monitor engagement to build our online presence.
• Track and analyze campaign results, using data to refine and improve marketing efforts.
• Brainstorm and execute new ideas to connect with local audiences in authentic and creative ways.
• Provide friendly, professional support to customers, answering questions, scheduling appointments, and handling inquiries.
• Resolve customer complaints or issues, ensuring a positive experience with our shop.
• Maintain a welcoming atmosphere, both in person and on the phone, to retain loyal customers.

Requirements

• Proven experience in marketing, preferably in small business or automotive industry.
• Strong written and verbal communication skills.
• Ability to work independently, stay organized, and multitask effectively.
• Comfort with distributing flyers and representing the shop in the community.
• High level of initiative, adaptability, and willingness to try new approaches.
• Bachelor's or Associate's degree in Marketing, Communications, Business, or a related field; OR a proven track record of driving sales growth in a customer-focused or small business setting.
• Outgoing, goal-oriented, and not intimidated by ambitious targets and quotas.
• Strong ability to engage potential customers, generate leads, and foster customer relationships.
• Willingness to make outbound sales calls, conduct in-person sales drops, and consistently pursue new opportunities for business growth.
• Exceptional organizational skills and the ability to handle multiple responsibilities in a fast-paced environment.

Benefits

• Opportunity to earn additional income through bonus incentives, with the potential to reach $60,000 - $65,000 annually.
• Flexible schedule with a supportive team environment.