About the position
At Moss Adams, we champion authenticity. For us, that means fostering a culture of talented people who care-about you, about our clients, and about our communities. Here, you'll work towards our mission of empowering others to embrace opportunity, growing as a leader along the way. Our firm's size, middle-market clients, customized career paths, and supportive culture make this a reality. Join a values-driven firm where you'll have fun while solving complex and interesting business challenges. The Marketing Specialist executes marketing strategy for the Manufacturing & Consumer Products (MCP) industry group to raise awareness and drive demand for Moss Adams in the marketplace. Working closely with the Marketing Senior Manager and key practice leaders, the Marketing Specialist promotes a focused marketing approach across the industry group, and leverages marketing and administrative resources to support successful execution of marketing initiatives. This position is client service oriented and works collaboratively with sales and marketing colleagues as well as client service professionals.
Responsibilities
- Implement integrated marketing strategies in collaboration with key stakeholders that support industry group growth goals and are aligned to the firm's marketing and brand strategy
- Execute marketing communications to drive awareness and generate leads, including advertising, digital marketing, email marketing, webcasts and media relations
- Support effective messaging across website, collateral and proposal content as directed
- Coordinate events, sponsorships, and speaking engagements to create effective sales and marketing opportunities
- Produce marketing reporting, internal communications, and SharePoint site updates as directed by Marketing Senior Manager
- Use CRM and other technology tools to execute marketing programs and report on results
- Support marketing budget management
- Assist Marketing Senior Manager with client experience and other growth initiatives within the practice
Requirements
- Bachelor's degree or equivalent experience required; emphasis in Marketing or a related field preferred
- Minimum of 1 year of related experience required; experience in a professional services environment preferred
- Must be legally authorized to work in the United States on a full-time basis upon hire. Moss Adams will not consider candidates for this position who require sponsorship for employment visa status now or in the future (e.g., H-1B status)
- Ability to collaborate and work effectively across functions/departments/teams while building trusted relationships and positively influencing others
- Ability to understand problems, think critically, and identify creative solutions
- Solid project management skills with ability to drive projects from start to finish, including managing peers and individuals senior to you
- Strong verbal and written communication skills
- Previous experience with CRM systems, email marketing tools, Microsoft Office, and SharePoint desired
- Ability to travel as needed, approximately 20%
