Product Manager, Deposits & Liquidity

About the position

Seeking a proactive and resourceful Product Manager, Deposits & Liquidity to support the development of new deposit products, infuse client experience into training materials, engage in market analysis, and maintain product reporting. This role requires a detail-oriented critical thinker with excellent communication skills and a passion for empowering sales teams and enhancing product offerings.

Responsibilities

• Assist in the development of new deposit products by supporting the project team as required.
• Gather market research, customer insights, and analyze competitor offerings.
• Provide strategic recommendations to improve product features and market positioning.
• Collaborate with subject matter experts in product development and sales teams, to ensure new products are seamlessly integrated into training programs.
• Review training and sales enablement materials to ensure sales teams are empowered with a deep understanding of deposit and treasury management solutions.
• Collaborate with subject matter experts to ensure training content aligns with product features and strategic goals.
• Gather and incorporate sales team feedback to continuously refine training materials and improve knowledge transfer.
• Develop and maintain performance dashboards to track product metrics, sales effectiveness, and training impact.
• Conduct data-driven analyses to identify trends, opportunities, and areas for improvement in deposit products and training programs.
• Prepare regular reports and presentations for senior leadership, highlighting actionable insights and key findings.
• Research, define, align, develop, and implement sales and marketing strategies with P&L accountability.
• Carry out market research, forecasting, pricing, and competitive analysis.
• Monitor product and system performance, and assess problems to develop and implement solutions.
• Manage product risks in compliance with legal, regulatory, and risk compliance, and reporting.
• Collaborate with internal partners across the enterprise to take products to market.
• Recommend and implement solutions based on analysis of issues and implications for the business.
• Assist in the development of strategic plans.
• Identify emerging issues and trends to inform decision-making.
• Support the execution of strategic initiatives in collaboration with internal and external stakeholders.
• Conduct independent analysis and assessment to resolve strategic issues.
• Develop business cases by identifying needs, analyzing potential options, and assessing expected returns on investment.
• Provide recommendations on product lifecycle.
• Build effective relationships with internal/external stakeholders.
• Ensure alignment between stakeholders.
• Design and produce regular and ad-hoc reports, and dashboards.
• Monitor and track performance, and address any issues.
• Support change management of varying scope and type.
• Provide input into the planning and implementation of operational programs.
• Execute work to deliver timely, accurate, and efficient service.
• Monitor key product performance and growth metrics to identify trends and recommend action plans.
• Lead/oversee the management of vendor relationships and external partnerships.
• Resolve internal, complex or higher risk customer escalations or policy exceptions.
• Review analysis of issues and identify gaps and solutions.
• Provide competitive analysis and benchmarking to identify product strengths and gaps.
• Analyze customer/consumer insights and channel data to identify strengths and gaps.
• Complete internal and regulatory reporting, and attestations.
• Identify existing and potential risks and develop risk management controls and processes.
• Develop and maintain product directives and policies.
• Support development of key metrics and identification of trends.
• Gather customer and sales feedback and analyze issues.
• Participate in and evaluate market research and competitive analysis associated with assigned products.
• Act as the day to day contact for vendors.
• Resolve internal, first level customer escalations.
• Lead/participate in the design, implementation, and management of core business processes.
• Run analyses and reports that support risk management and policy development.
• Define and implement business cases and strategic roadmaps for banking products and services.
• Design, implement, manage, and enhance a single product or suite of products throughout the product lifecycle.
• Develop, implement, and monitor key metrics and action plans to optimize financial performance.
• Continuously improve processes to identify issues and deliver optimal customer experience.
• Work with partners to develop salesforce training and materials.
• May support the sales team in development of client deals and related presentations.
• Develop and maintain relationships with external partners and vendors.
• Create the marketing strategy, including offers and campaigns.
• Develop, implement, and manage product documentation, templates, and requirements.
• Influence and/or determine credit product risk parameters and metrics.

Requirements

• Bachelor's degree in business, Finance, Marketing, or a related field.
• Experience in product analysis, training development, or banking.
• Strong analytical skills with experience in reporting and data visualization tools (e.g., Excel, Tableau, Power BI).
• Excellent communication and presentation skills, with the ability to convey complex concepts clearly.
• Proven ability to think critically and solve problems resourcefully.
• Demonstrated experience collaborating across departments to achieve shared goals.
• Knowledge of treasury management and deposit products.
• Typically between 5 - 7 years of relevant experience and post-secondary degree in related field of study or an equivalent combination of education and experience.
• Strong experience with consumer / commercial credit applicable to retail and business financing products.
• Strong experience working with retail and business product fundamentals, including product design, functionality, and related policies and procedures.
• Strong knowledge of product delivery infrastructure systems and underlying product interdependencies.
• In-depth retail and business banking environmental awareness / understanding.
• In-depth risk management associated with new and existing product development and management.
• Strong knowledge of process coordination and management.
• Strong knowledge of banking product management and associated industry and regulatory requirements.

Nice-to-haves

• Building business cases - in-depth.
• Researching market trends - in-depth.
• Relationship management - in-depth.
• Analytics and reporting - in-depth.
• Product marketing - in-depth.
• Negotiation skills - good.
• Software and systems architecture knowledge - good/in-depth.
• Financial Understanding - good/in-depth.
• Deep knowledge and technical proficiency gained through extensive education and business experience.
• Verbal & written communication skills - In-depth.
• Collaboration & team skills - In-depth.
• Analytical and problem solving skills - In-depth.
• Influence skills - In-depth.
• Data driven decision making - In-depth.

Benefits

• Health insurance
• Tuition reimbursement
• Accident and life insurance
• Retirement savings plans