About the position
As a Global Product Manager at Belkin, you are responsible for management of the assigned product line, including the specific product mix, product families, and ongoing evaluation of products to be added, enhanced, refined, developed or eliminated. Develop support resources and training for sales, customers, manuals, and technical support. Ensure that the assigned product line/s is/are recognized as the best line by resellers and end users in the industry for value, quality, selection, innovation, features, reliability, and ease of use. Our hybrid work model allows you to work from home and take advantage of our brand-new HQ in El Segundo at any time. Most likely, you'll work from your home most of the time and come to the office to use our equipment and meet with the team. Many of us spend 2-3 days in the office per week.
Responsibilities
- Define and conduct primary and secondary research to gather and validate key product hypothesis.
- Collaborate with consumer insights team to guide market research and analyze results.
- Translate insight into new product ideas and category direction.
- Build market intelligence on emerging products and solutions.
- Research and report competitive product launches, portfolio strategy, and SWOT.
- Build continuous relationships with vendor partners to gain understanding of their capabilities.
- Build, validate, and champion short-, mid-, long-term category roadmaps to provide clear direction for new product introduction and product lifecycle management.
- Prioritize, direct and ensure the creation of product value proposition and concept documents.
- Develop concept specification and use cases for upcoming product based on product positioning and market dynamics.
- Assist in channel specific or regional specific product requests by analyzing business case.
- Assess business opportunity, including total addressable market size and financial opportunity.
- Manage NPI project kick-off meetings with cross-functional teams detailing product value proposition.
- Partner with regional product managers to ensure that product launches and transitions are executed as defined.
- Collaborate with cross-functional teams to execute and launch products.
- Partner with product development team to ensure successful product development and launch.
- Provide Marketing Department with sufficient information to develop product packaging and training material.
- Conduct post-launch analysis of NPI projects to validate product value proposition success.
- Achieve sales and profitability goals of categories assigned.
- Accountable for adhering to the organization and department procedures and guidelines.
- Fulfill responsibilities under ISO 9001 and 14001.
- Support Company’s Affirmative Action initiatives.
- Comply with Health and Safety requirements of Belkin.
- Maintain a safe and clean work environment.
- Perform all other duties as assigned and required.
Requirements
- Four-year college degree in Business Administration, Marketing, or related field is preferred.
- 3+ years similar or related work experience within computer, consumer electronics (CE), or consumer packaged goods (CPG) industry.
- Strong analytical and quantitative skills.
- Proven experience in identifying/articulating/substantiating product ideas and developing mid- to long-term product strategies.
- Demonstrated ability to translate customer needs into business and product requirement.
- Excellent written and verbal communication skills and cross functional leadership qualities.
- Able to manage multiple projects and priorities while delivering results quickly.
Benefits
- Competitive market-based salary.
- Performance-based bonus.
- Full range of medical, financial, and/or other benefits.
