About the position
This is a salaried position in City of Industry, CA that reports to the Sr. VP of Sales & Marketing. P&L ownership for the assigned Brands/Categories sold in Retail & Club channels. You will be assisting the Strategic Planning process & the development/execution of Growth Strategies & the Annual Marketing Plan for the assigned Brands/ Categories. Lead Quantitative & Qualitative Brand/Category performance analysis in support of the weekly & monthly Business review for the assigned Categories. Provide detailed analysis using business intelligence resource to provide insight into category performance, collaborate with sales team & finance to provide commentary on key drivers of performance.
Responsibilities
- Build & execute pricing strategy for assigned Brands/Categories.
- Support the development & execution of the Innovation Strategy for the assigned Categories.
- Collaborate with & leverage the Market Intel team.
- Lead Cross Functional Team Project (Insights, Finance Operations, Demand Planning, Sales, & Consumer Marketing) in support of Category objectives; lead cross functional team projects as assigned.
- Provide inputs to S&OP relative to product & category trends, non-customer specific.
- Develop & maintain Competitive Intelligence documents.
- Manage the process of identifying industry & consumer trends; serve as the category liaison with the corporate consumer insights; manager proprietary research projects; mine & analyze secondary data to spot trends & insights in support of defined strategies & to uncover new opportunities.
- Work closely with quality compliant team to understand drivers behind customer complaint trends & operational issues.
- Seek opportunities for personal development & proactively identify ways to add value to Business Unit Teams.
Requirements
- B.S. Degree in Business Administration, Marketing, or similar field preferred.
- 5-7 years’ experience in business management, marketing, supply chain, or analysis.
- 3-5 years’ experience in the food industry.
- CPG/Food marketing experience preferred.
- Knowledge of interdepartmental functions & experience in interacting closely with the sales team as well as other teams cross functionally.
- Excellent organizational skills & acute attention to detail.
- Strong financial & quantitative analytical skills.
- Strong PC capabilities with emphasis on Excel Spreadsheets, PowerPoint, & Word Software required.
- Ability to participate in strategic & annual planning.
- Strong communication skills including written & verbal presentation.
- Excellent interpersonal & written/verbal communication skills.
Nice-to-haves
- Knowledge of general manufacturing environment & practices.
- Business Acumen.
