About the position
Since our founding in 1924, we've cut cardiovascular disease deaths in half, but there is still so much more to do. To overcome today's biggest health challenges and accelerate this progress, we need passionate individuals like you. Join our movement, be part of the progress, and help ensure a healthier future for all. You matter, and so does the impact you can make with us. The American Heart Association has an excellent opportunity for a Senior Director, International Marketing in our International Business Development department! This position can be home-based. The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as additional training and support, locally.
Responsibilities
- Develop and expand business offerings relationships to advance revenue and mission impact of the Association in assigned markets.
- Lead and manage product development and marketing to achieve revenue goals through driving both new and organic business.
- Develop and manage strategic marketing plans, market and account analysis and evaluation, and key partnerships.
- Oversee the development and execution of the marketing plan for the international markets to include product, price, promotion, and place.
- Provide leadership and guidance for shared resources within the International Alliance Business Unit for activities within the Resuscitation portfolio of programs.
- Provide direct supervision and coaching to staff, ensuring professional development and best practices in sales and customer support services.
- Cultivate existing relationships with program participants to influence account expansion and explore other opportunities with the Association.
- Collaborate with the Affiliates in the assigned areas of responsibility.
- Set performance objectives for staff and monitor performance against goals; conduct performance evaluations.
- Develop and maintain a budget for assigned projects and research new opportunities for product development and account improvement.
Requirements
- Bachelor's Degree or equivalent work experience.
- Minimum of five (5) years of experience.
- Minimum of five (5) years of supervisory experience.
- Minimum of five (5) years of experience in international sales and marketing to major clients (corporations, hospitals, governments, etc.).
- Ability to develop and monitor budgets.
- Proven ability to lead and motivate direct reports to achieve sales goals.
- Ability to formulate effective business-to-business marketing/sales plans.
- Ability to work independently and effectively manage multiple projects in a fast-paced environment.
- Proven negotiation skills.
- Strong verbal, written, interpersonal, presentation, persuasion, and consulting skills required.
- Ability to travel up to 40% locally and overnight.
Nice-to-haves
- Extensive knowledge of and experience with the American Heart Association National/Affiliate structures and Alliance Partners.
- Knowledge of the Association's National Emergency Cardiovascular Care Programs, policies, and procedures is desired.
Benefits
- Competitive base salary with regular market value reviews.
- Merit increases and incentive programs based on position type.
- Wide array of benefits including medical, dental, vision, disability, and life insurance.
- Robust retirement program with employer match and automatic contribution.
- Employee assistance program and wellness program.
- Paid Time Off (PTO) at a minimum of 16 days per year, increasing with seniority.
- 12 paid holidays off each year.
- Tuition assistance for career development.
