Senior Director, Marketing and Communications | Road to Hire

About the position

Road to Hire is seeking exceptional mission-aligned talent to join its team as it pivots to a new chapter to position itself for new heights of success and organizational excellence. As a Senior Director, Marketing and Communications, we’re looking for someone dynamic and strategic to join our core leadership team and drive a comprehensive marketing and communications strategy across our organization. Reporting directly to the Chief Operating Officer, this senior leader will lead a dedicated team while serving as a key architect of our external presence and stakeholder engagement efforts. This role represents a unique opportunity to shape and execute integrated marketing and communications strategies that amplify our mission, strengthen stakeholder relationships, and drive organizational growth. The successful candidate will be a proven leader who thrives in a collaborative environment and brings both strategic vision and hands-on execution capabilities.

Responsibilities

• Develop and implement comprehensive marketing and communications strategy aligned with organizational objectives
• Serve as a key member of the core leadership team, contributing to strategic planning and organizational direction
• Partner with executive leadership to ensure consistent messaging and brand positioning across all touchpoints
• Lead strategic planning processes for marketing and communications initiatives
• Develop and execute executive communications strategy, including thought leadership positioning
• Craft high-impact messaging for CEO and senior leadership across multiple channels and audiences
• Manage executive speaking opportunities, media interviews, and public appearances
• Create and oversee production of executive content including speeches, presentations, and written communications
• Design and implement comprehensive PR strategy to enhance organizational visibility and reputation
• Build and maintain relationships with key media contacts, journalists, and industry influencers
• Manage crisis communications protocols and serve as primary media liaison
• Develop and execute media campaigns that support organizational priorities and initiatives
• Oversee digital marketing strategy across all platforms and channels
• Lead social media strategy, content creation, and community engagement efforts
• Provide creative direction for digital campaigns, visual content, and multimedia assets
• Drive digital campaigns that increase awareness, engagement, and conversion
• Ensure brand consistency and voice across all digital touchpoints
• Partner closely with VP, Philanthropy and External Affairs to develop donor communication strategies
• Create compelling donor-focused content that drives engagement and retention
• Support major gift solicitation through strategic communications and stewardship materials
• Develop and execute comprehensive donor journey communications
• Oversee website strategy, content management, and user experience optimization
• Ensure website serves as effective hub for organizational communications and engagement
• Lead digital asset management and content governance processes
• Drive website analytics and optimization efforts
• Develop communications strategy for organizational events, conferences, and stakeholder gatherings
• Oversee event marketing, promotion, and communications execution
• Create engaging content and materials that enhance event experiences
• Manage post-event communications and follow-up strategies
• Lead, mentor, and develop a high-performing marketing and communications team
• Provide creative direction and editorial oversight for all team-produced content and campaigns
• Foster collaborative culture and professional growth opportunities for team members
• Manage team workflows, project priorities, and resource allocation
• Build team capabilities through hiring, training, and strategic development initiatives

Requirements

• Minimum 8+ years of progressive marketing and communications leadership experience
• At least 5 years of direct team leadership and management experience
• Proven track record of developing and executing comprehensive communications strategies with measurable results
• Demonstrated experience leading cross-functional initiatives and managing multiple stakeholder relationships
• Bachelor's degree in Communications, Marketing, Public Relations, Journalism, or related field
• Deep knowledge of communications systems, practices, and emerging technologies
• Proficiency with digital marketing tools, analytics platforms, and content management systems
• Understanding of SEO, SEM, social media algorithms, and digital marketing best practices
• Strong orientation and alignment with organizational mission and values
• Comprehensive understanding of nonprofit landscape, donor relations, and philanthropic communications
• Experience working in mission-driven organizations or cause-related communications

Nice-to-haves

• Master's degree in Communications, Marketing, or related field
• Experience in nonprofit fundraising communications and donor stewardship
• Background in integrated marketing campaigns and brand management
• Experience with marketing automation platforms and CRM systems
• Public speaking and presentation experience

Benefits

• Health Insurance Coverage (medical, dental, and vision)
• Life Insurance
• Short and Long-Term Disability Insurance
• Flexible Spending Accounts
• Paid Time Off
• Holiday Pay
• 401(k) with match
• Employee Assistance Program
• Paid Parental Bonding Benefit Program