About the position
Pindrop Security is seeking a Senior Partner Marketing Manager to develop and execute high-impact, strategic marketing initiatives with our partners. This role is crucial in driving pipeline generation, increasing market influence, and fostering strong partner relationships. The ideal candidate is a strategic thinker with a track record of executing successful partner marketing programs that generate revenue and expand market reach.
Responsibilities
- Develop and execute a comprehensive partner marketing strategy that aligns with business goals and drives joint revenue opportunities.
- Design and execute regional or vertical-specific campaigns in collaboration with key partners, tailoring messages and tactics for maximum impact.
- Collaborate with product marketing and partners to develop differentiated messaging and joint value propositions tailored to specific market segments or verticals.
- Develop frameworks for compelling marketing materials, sales enablement content, and partner training resources to strengthen go-to-market efforts.
- Collaborate with partners and customer success teams to source joint customer case studies and testimonials for use in marketing campaigns and sales enablement.
- Design and implement pipeline-generating programs, including demand generation campaigns, co-marketing initiatives, and partner sales enablement.
- Collaborate with sales, product marketing, corporate marketing and partner teams to launch joint marketing campaigns and solutions that drive customer adoption and engagement.
- Plan and execute both sponsored and hosted events and webinars with our partner ecosystem.
- Measure and report on key performance indicators (KPIs) to assess the effectiveness of partner marketing initiatives and optimize future efforts.
- Build strong relationships with strategic partners to ensure alignment on objectives and execution of marketing activities.
- Act as the internal advocate for key partners by communicating partner strategy, wins, and pipeline impact to sales, marketing, and executive stakeholders.
- Support the development and evolution of Pindrop’s partner programs, including partner tiering, incentive structures, and joint business planning.
Requirements
- 7+ years of experience in B2B partner marketing, preferably in the security, SaaS, or technology space.
- Deep understanding of partner ecosystems and driving co-marketing initiatives.
- Strong strategic thinking with the ability to balance high-level planning with hands-on execution.
- Experience working cross-functionally with sales, product, and marketing teams.
- Excellent communication and presentation skills.
- Proficiency in marketing automation, CRM platforms, and analytics tools (SFDC, Pardot, Demandbase, Sprout Social, Asana).
- Bachelor's degree in marketing, business, or a related field.
Benefits
- Competitive salary
- Company holidays and company-wide rest days
- Unlimited paid time off
- Remote-first culture - including initial and monthly work from home allowance
- Annual professional development and learning budget
- Pick your own Apple MacBook Pro
- Pension scheme & salary exchange option
- Medical and Dental insurance/Private Health care
- Life Insurance and Critical Illness Insurance
- Flex schedules
- Best in class tools and tech stack
- Fun activities to celebrate our accomplishments as a team
