Senior Product Manager, HCP Marketing, Xywav (Remote)

About the position

As a key member of the sleep marketing team, the Senior Product Manager will lead execution across multiple channels on the HCP Marketing Team for Xywav. This role will include leveraging data to make informed executional decisions relating to both disease education and branded campaigns and focus on leading execution for sales force materials, non-personal promotion, performance reporting across both initially, and can expand into other areas of priority as the business needs. Serving as a team player, showing up as a leader and demonstrating the Jazz corporate values daily will be critical success factors to the role.

Responsibilities

• Lead approval process and execution of the majority of sales force materials and support team in executing against brand strategy
• Lead approval process and execution efforts relating to speaker bureau, including: updating/evolving content, managing speakers and training events, and evaluating effectiveness of programs
• Lead approval process and execution of NPP media assets, and support team in achieving media goals and objectives
• Lead coordination and planning of PMRC reviews relating to applicable work; responsible for applicable HCP marketing budget management, including managing work orders, accrual process, applicable forecast lines; work with cross-functional teams including commercial services and finance department, as needed
• Work with the marketing team and other functions to execute and refine HCP tactical plan with the goal of driving adoption of the product among target audiences; participate in the development and execution of the annual brand planning process
• Lead the development and coordination of performance measurement and reporting across responsible assets and KPIs to ensure asset messaging/campaign/creative is effectively delivering on brand objectives
• Think strategically across indications to identify opportunities to align and further complement efforts to maximize investments
• Represent the brand vision and marketing team objectives at all times; adhere to regulatory, medical and compliance marketing parameters, and contribute to the team's positive culture

Requirements

• Bachelor's degree in life sciences or a related discipline; MBA is desirable
• 3 years previous US pharmaceutical HCP marketing experience required, 5 preferred
• Demonstrated record of effectively working in cross-functional team
• Strong teamwork skills
• Demonstrated strong communication skills
• Demonstrated problem-solving and decision-making capabilities
• Demonstrated strong analytical, planning, project management and organizational skills
• Pharmaceutical career progression demonstrating growth in responsibility and scope, particularly in commercial positions

Nice-to-haves

• Specialty pharmaceutical marketing experience
• HCP personal and non-personal marketing experience

Benefits

• Medical, dental and vision insurance
• 401k retirement savings plan
• Flexible paid vacation
• Discretionary annual cash bonus or incentive compensation
• Discretionary equity grants