About the position
DoubleVerify (DV) is the leader in digital performance solutions, improving the impression quality and audience impact of digital advertising. Built on best practices, DV solutions create value for media buyers and sellers by bringing transparency and accountability to the market, ensuring ad viewability, brand safety, fraud protection, accurate impression delivery and audience quality across campaigns to drive performance. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most value out of their media spend by delivering best in class solutions across the digital ecosystem that help build a better industry. With the addition of strategic outcome based solutions within the DV suite, we are truly offering a unique differentiator and best-in-class to the market. We’re looking for a strategic, creative, and hands-on Senior Manager of Content Marketing to lead our global content efforts. In this role, you’ll own DV’s content strategy, oversee a small but mighty team, and collaborate across the business to deliver thought-provoking, high-impact content that fuels awareness, supports enterprise sales, and shapes industry perception.
Responsibilities
- Lead DV’s global content strategy to increase brand authority, drive top-of-funnel engagement, and support market expansion.
- Build and scale a thought leadership engine that translates technical capabilities and our unique POV into compelling content across formats—from blogs and guides to videos.
- Collaborate closely with Product Marketing, Analytics, Sales, Business Development, and Executives to develop narratives, insights, and storytelling that resonate with senior decision-makers.
- Manage and mentor a small team of content marketers, helping them prioritize work, develop professionally, and execute at a high level.
- Oversee content production across web, blog, social media, PR, events, partner channels, and analyst/earned media, ensuring consistency in voice, tone, and brand.
- Establish content governance and editorial standards across internal contributors and external agencies/freelancers.
- Set and track performance goals, optimizing content strategy based on audience engagement and business impact.
Requirements
- 5–7 years of experience in B2B content marketing, journalism, or communications—strong preference for adtech or SaaS background.
- Experience managing at least 1–2 direct reports or leading small teams.
- Excellent writing and editing skills with a sharp eye for grammar, structure, and brand voice.
- Deep understanding of the digital media landscape and platforms like LinkedIn, YouTube, and X.
- Proficiency with content management systems, marketing automation tools, and analytics platforms.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
Benefits
- Bonus/commission eligibility
- Equity
- Benefits
