About the position
Chiro One Wellness Centers, a TVG-Medulla, LLC company, is a high-growth, high-quality chiropractic care organization with over 140 clinics across the nation. Our mission is to lead our patients and communities to a life of optimum health and wellness through education and service. Chiro One Wellness Centers provide non-invasive, drug-free chiropractic care to thousands of patients each month. We are seeking an experienced UI/UX Designer to join our team, focused on creating exceptional digital experiences for our chiropractic clinic brands. In this role, you will collaborate with marketing, IT, and design teams to develop and maintain engaging, user-friendly mobile and desktop site experiences that enhance our digital marketing efforts. Your work will support our mission of providing accessible and personalized healthcare to patients while optimizing their online experience.
Responsibilities
- Collaborate with marketing teams to create responsive, visually appealing, and user-centric websites for our chiropractic clinics.
- Customize and maintain WordPress themes and plugins, ensuring performance, security, and functionality are top-notch.
- Regularly assess website performance and optimize site speed, load times, and overall user experience.
- Monitor and implement the latest security practices, keeping the site safe and up to date.
- Conduct user research to better understand the needs and pain points of potential patients and website visitors.
- Work closely with the marketing and content teams to align our websites design with digital marketing campaigns.
- Utilize key metrics (KPIs) using tools like Google Analytics and SEMRush to provide insights on user behavior and website performance.
- Stay current on trends and best practices in UI/UX design and digital marketing.
Requirements
- Extensive experience in WordPress development, including creating, customizing, and optimizing themes and plugins.
- Solid understanding of design principles like color theory, typography, and layout.
- Proficient in HTML, CSS, and JavaScript for crafting responsive, cross-browser-compatible designs that integrate seamlessly with WordPress.
- Experience with wireframing and prototyping tools like Figma, Adobe XD, or Sketch.
- Strong understanding of user analytics tools (e.g., Google Analytics).
- A keen eye for design and quality, with a strong problem-solving mindset.
- Able to clearly communicate design ideas to both technical and non-technical team members.
Nice-to-haves
- Familiarity with SEO best practices and how design impacts search engine optimization.
- Experience in healthcare or wellness brand design.
- Familiarity with digital marketing strategies for increasing online patient acquisition.
Benefits
- Be part of a passionate, collaborative team making a real impact on patient care.
- Opportunity to work on meaningful projects that directly affect patient experience.
- Continuous learning and growth to further your career in UI/UX design.
